Combine speed and access with the ability to govern and control core data and product information.
Learn MoreEmpowering brands to manage, syndicate, and optimize product content at scale.
Learn MoreEmpowering retailers to collect, list, and enrich product content at scale.
Learn MoreThe leading commerce experience management solution and only unified and adaptive system of record.
Learn MoreMaximize success with service offerings designed to deliver measurable results.
Learn MoreMaximize success with support offerings designed to fit your requirements, including everything from self-service tools to custom expert guidance.
Learn MoreEnrich and optimize product pages to create engaging shopping experiences.
Learn MoreClose the loop on product performance with measurable analytics.
Learn MoreIntegrate the fulfillment data exchange necessary for marketplace selling.
Learn MoreCollect all of the data needed to list products quickly and accurately.
Learn MoreCollect the high-quality content necessary to optimize ecommerce experiences.
Learn MoreLeverage the best network of essential service and solution providers in the industry.
Learn MoreEstablish direct connections to efficiently collaborate and publish superior product experiences.
Learn MoreManage and syndicate GDSN operational data alongside other product data and marketing content.
Learn MoreDrive collaboration between brands and retailers with a free, open, and standardized product catalog.
Learn MoreSalsify solutions offer unique functions to help brands, retailers, and distributors drive results.
Salsify is the foundation for digital shelf success, empowering industry leaders with the tools to win.
Salsify drives results for customers worldwide, empowering them to win on the digital shelf.
Salsify offers a wide selection of resources and tools to drive success at every stage of the digital shelf journey.
On-Demand
Mar. 16, 2021 at 1pm ET
Receiving more and more GDSN requests from trade partners? Sick of ad-hoc fire drills? Still working in spreadsheets? Feel like your current process is at risk due to changes from content service providers and technology companies like IBM Sterling?
Turn your GDSN data into a strategic weapon to support stronger trade partner relations and consumer trust.
Traditional Global Data Synchronization Network (GDSN) implementations basically pipe enterprise resource planning (ERP) data straight through GDSN — sometimes making a stopover in another operational system like IBM Sterling. This approach was fine in a world where GDSN data was only used to support supply chain master data.
But it's a mistake in the modern world of ecommerce.
Macro shifts in consumer buying trends accelerated by COVID-19 have fueled both retailers and suppliers alike to rethink how they organize and manage supply chains. With the consolidation of physical and digital operations by players like Walmart to streamline item onboarding — and the adoption and promotion of GDSN standards by Amazon to fuel their global distribution ambitions — we are now seeing these traditionally siloed worlds of supply chain and ecommerce colliding.
The technology, people, and processes leveraging GDSN must now support or supplement both the online and offline shopper experiences.
Join Salsify for an on-demand webinar, where we'll walk you through using GDSN for supply chain master data and as a strategic weapon to win on the digital shelf.