eBook: Cracking the Consumer Code: Furniture Shoppers Demand Product Content

New Consumer on Consumers Habits for the Furniture and Home Goods Market

Furniture Product Content

Today’s consumer is a digital consumer - and they are using their mobile devices to research and compare furniture and home goods while in your showroom. Understanding the digital consumer is critical to creating experiences that will lead them to click “Buy”. So we asked furniture shoppers about what impacts their decisions when they shop and buy.

Download this e-book for clear answers on how your furniture or home good brand can provide shoppers the right information, at the right time, to win the sale.

Product content is the core of a great customer experience.

The Salsify product experience management (PXM) platform combines the power of product content management, which includes product information management and digital asset management capabilities, alongside a broad commerce ecosystem, and actionable insights — empowering brands to deliver compelling shopping experiences for consumers across every digital touchpoint.

Increase Revenue

Create and publish detailed product content that results in improved search performance and better product page conversion.

Expand Assortment

Expand Assortment

Support rapid SKU introduction by pulling from a trusted source of product content for each of your products.

Grow Market Share

Grow Market Share

Get more products into market, with better content, faster than your competition.

Speed Time to Market

Deliver accurate product content to market quickly and within the unique requirements of each sales channel.

Product content is the core of a great customer experience.

Salsify's cloud-based product content management platform enables brands and retailers to manage, optimize, and syndicate their content, driving discoverability, sales and satisfaction.

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