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    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    2 minute read

    Forrester Names Salsify a 2023 Leader in Product Information Management (PIM)

    With the increasingly multi-channel, ever-personalizable digital shelf, shoppers’ options are infinite.
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    2 minute read

    Salsify Publishes 2023 Equity, Diversity, and Inclusion (ED&I) Report [Download]

    Salsify published its third annual equity, diversity, and inclusion (ED&I) report, which dives into the company’s goals, strategy, progress, and future commitments.
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    15 minute read

    Lights, Camera, Barbie! 5 Out-of-the-Box Brand Marketing Strategies From the Barbie Movie

    Barbie’s been a household name since her debut on March 9, 1959. That’s 65 years of the Barbie doll.
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    9 minute read

    AI Commerce: 6 Top Ways To Use Artificial Intelligence in Ecommerce

    Wonder how certain brands and retailers are consistently dominating the digital shelf? It isn’t intimidation tactics. Those embracing digital transformation by adopting...
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    11 minute read

    Influencer Marketing 101 — With Tips for Partnering With Influencers

    Social media has become a fruitful ground for product discovery, recommendations, and reviews — and influencers are often at the forefront, leading consumers down the path to...
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    12 minute read

    5 Examples of Digital Transformation in Ecommerce

    Ecommerce digital transformation is essential for brands — not optional. Shoppers have almost endless options on the digital shelf, and brands that aren’t equipped to keep up...
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    Digital Shelf Insights
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    10 minute read

    How To Build a Strategy for Digital Transformation

    Technology has accelerated every part of the buying cycle, from one-click purchases to auto-refresh inventory.
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    5 minute read

    What Is Digital Transformation?

    The world of commerce has changed and will continue to evolve in accordance with shopping behaviors and markets.
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    8 minute read

    6 Black Friday Ecommerce Tips for Brands

    Black Friday is one of the busiest shopping days of the year globally. Last year alone, around seven in 10 consumer brands participated in Black Friday ecommerce sales events...
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