Drive performance on the digital shelf with product content management, activation, engagement, and ongoing optimization.
Manage your product information and optimize it for success across every channel, without sacrificing security or control.
Automated transformation, including resizing, reformatting, and renaming for all digital assets across all your commerce endpoints
Send the right content to every touchpoint, continually optimized to fit the changing requirements of each channel.
Manage and syndicate all your product data, both operational data and marketing content, in one platform.
Unify product content with order and inventory data to enable selling on marketplaces such as Amazon Seller Central, Walmart Marketplaces, Google Shopping Actions, Facebook, Instagram and more.
Sell on social media platforms, like Instagram and Google Shopping, and build emotional connections with shoppers where they browse.
Optimize your performance with a holistic view of your digital shelf analytics tied to a workflow to make changes that will have an impact on your sales.
Transform the digital Shelf expressions and business models of brand manufacturers.
Deliver tailored shopping experiences that convert shoppers and grow your business by strengthening the partnership with your suppliers.
Partner with us to deliver commerce solutions to brand manufacturers around the world.
April 27, 2021 at 1pm ET
The single source of truth for product data isn’t really dead — it has evolved. Even if you have a PIM in place, your data often lives everywhere and nowhere at the same time - it’s scattered across disconnected systems, teams and processes. And this is because your PIM is only built to store physical shelf content, so business users are going everywhere else for the content they need for the digital shelf. This means that your real source of truth, based on what your consumers see, is often a spreadsheet maintained by business users where you have no control or visibility into how your product data is being manipulated and transformed.
Join experts Bob Land, VP of Consumer Experience at Dorel Juvenile, Chris Colyar, Chief Technology Officer at Amplifi, and Manny Ochoa, Commerce Strategy Director at Salsify, as they discuss why brands need to take a new approach to managing product information in the age of the digital shelf to power multi-channel commerce experiences.