Build a Product Page that Wins Your Brand Holiday Sales
Search, scan, add to cart. You have a series of micro-moments to win over this year’s busy and demanding holiday shoppers online. They put their trust in the search bar and the product detail pages on Amazon.com.
During this session of the Amazon Summit, hosted by CPC Strategy, we share the data insights and detailed strategy that will help you build a PDP that outranks competitors and earns buyer’s trust.
You will learn:
EVP of Marketing, Salsify
Salsify is the product experience management platform for thousands of brands and retailers worldwide.
The Salsify product experience management (PXM) platform combines the power of product content management, which includes product information management and digital asset management capabilities, alongside a broad commerce ecosystem, and actionable insights — empowering brands to deliver compelling shopping experiences for consumers across every digital touchpoint.
Create and publish detailed product content that results in improved search performance and better product page conversion.
Support rapid SKU introduction by pulling from a trusted source of product content for each of your products.
Get more products into market, with better content, faster than your competition.
Deliver accurate product content to market quickly and within the unique requirements of each sales channel.