Topic: B2b

May 16, 2019

5 Ways to Optimize Your Industrial Materials Product Page

ERP B2B Video Drive Operational Excellence IT PXM

April 23, 2019

At the Whiteboard: The First Mover Advantage for Food Service

In 2018, for the first time ever, B2B saw more digital purchases than offline sales. For example, 55% of restaurant orders for US Foods came from a self-service ecommerce ...

Food & Beverage B2B Digital Commerce Video Drive Operational Excellence PXM

April 22, 2019

At the Whiteboard: The First Mover Advantage for Industrial Materials

56% of Grainger’s total business was influenced by digital means in 2017. The B2B sector is on the cusp of digital change. Salsify co-founder Rob Gonzalez explains why now is the ...

ERP B2B Video Drive Operational Excellence IT PXM

March 11, 2019

Brand Manufacturers Are Set to Invest More in Digital Content

As consumer and business buyers shift to shopping more online, it only follows that brand manufacturers must also invest more in creating better digital product content to support ...

PIM B2B Digital Commerce Trend Watch Drive Operational Excellence PXM

December 5, 2018

How to Champion Digital Transformation Across Your Organization

Digital will influence 40% of all B2B transactions in the coming year. In addition, the ecommerce market for business-to-business manufacturers is forecasted to grow by 22% over ...

Marketing B2B How-to Drive Operational Excellence IT PXM

November 9, 2018

How to Determine (and Deliver) Marketing Content End Consumers are Looking For

As a marketer, it can be incredibly challenging to identify the key product considerations consumers are looking for during the research and consideration phase of the buying ...

Marketing B2B Drive Operational Excellence PXM

November 5, 2018

B2B Manufacturers: How to Create and Manage Content for Multiple Audiences in a Digital World

Manufacturers that sell exclusively to B2B customers face a unique set of marketing and digital content challenges. Formatting digital product content for an in-house B2C ...

Marketing B2B Increase Sales Volume and Revenue Trend Watch

November 2, 2018

How to Adapt to the Shift in B2B Commerce

Amazon Business saw annual revenue of $10 billion this year, up from $1 billion in 2015, the year it launched. Amazon’s ability to grow its B2B business at such a rapid pace is ...

Webinar B2B Drive Operational Excellence IT