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    Expert insights

    Gain the latest Salsify tips, industry trends, and actionable ecommerce insights to help you win with Salsify and stand out on the digital shelf.

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    Expert Insights
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    6 minute read

    Vizit Shares How It Helps the World’s Leading Brands Measure and Optimize Content Effectiveness Across Markets

    While brand manufacturers typically track key performance indicators (KPIs) like average order value (AOV), return on ad spend (ROAS), and churn rates, there’s another...
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    Expert Insights
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    9 minute read

    Sitation and Philips Ecommerce Leaders Share Insights on Agentic AI’s Role in Business Transformation

    More than three-quarters of companies now use artificial intelligence (AI) in at least one of their business operations, according to McKinsey & Company.
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    Expert Insights
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    9 minute read

    From Conflict to Collaboration: Breaking Down IT and Business Silos

    There’s an old proverb that says: “If you want to go fast, go alone. If you want to go far, go together.”
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    Expert Insights
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    14 minute read

    Kraft Heinz and DCG Leaders Share How To Drive Growth With Digital Commerce Capabilities

    Brand manufacturers continue to grapple with a range of digital commerce challenges that affect their abilities to grow, scale, and boost profitability, according to Digital...
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    Expert Insights
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    9 minute read

    Kroger, Church & Dwight, and Other Commerce Leaders Envision the Future of Omnichannel Commerce Experiences

    Omnichannel commerce is constantly evolving, and the next decade of digital will be just as transformative as the last.
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    Expert Insights
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    12 minute read

    The Coca-Cola Company Shares Major Lessons Learned From Harmonizing Its Tech, Teams, and Content

    A seamless, scalable omnichannel program is crucial for delivering connected, consistent, and compelling brand experiences. But what does it actually take to create one?
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