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What is the digital shelf?

Your brand is discovered, researched, and bought along a non-linear, digitally-influenced shopping journey. Take control of each touchpoint.

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Open Experience Alliance

An alliance of brands and retailers committed to creating the experiences customers deserve across the digital shelf.

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The Digital Shelf Institute

A community of manufacturing executives sharing presentations, interviews, and strategies on how to win on the digital shelf.

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The Digital Shelf Summit

An annual gathering focused exclusively on commerce opportunities for brand manufacturers. Learn how to drive growth for your business.

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Product Experience Management

Drive performance on the digital shelf with product content management, activation, engagement, and ongoing optimization.

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Product Information Management

Manage your product information and optimize it for success across every channel, without sacrificing security or control.

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Digital Asset Management

Deliver above-the-fold and below-the-fold rich content that expresses the value of your brand and improves conversion.

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Product Content Syndication

Send the right content to every touchpoint, continually optimized to fit the changing requirements of each channel.

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Global Data Synchronization Network

Manage and syndicate all your product data, both operational data and marketing content, in one platform.

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Enhanced Product Content

Create and send below-the-fold product details to your key retailers, quickly and at scale across your product catalog.

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Chat

Reach shoppers on retailers product pages at the point of purchase

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Social Commerce

Sell on social media platforms, like Instagram and Google Shopping, and build emotional connections with shoppers where they browse.

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Insights

Optimize your performance with a holistic view of your digital shelf analytics tied to a workflow to make changes that will have an impact on your sales.

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Architecture

A flexible, agile, and rapidly adaptable system that allows brands to manage complexity and overcome organizational barriers.

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Modern Platform

A secure cloud-based, multi-tenant software-as-a-service that enables dynamic scaling and rapid deployments.

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Customer Success

A partner to support your business goals, increase adoption across your team, and help you achieve success faster.

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About Us

A company dedicated to your success and built to empower brands to win on the digital shelf.

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Content

Explore our library of resources to grow your business across the digital shelf.

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Support

Reach our experts to get the answers and help you need.

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Digital Shelf Blog

Learn what it takes for your brand to win in modern commerce

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Featured Topics: WalmartAmazonDigital CommerceIncrease Sales Volume and RevenueEnhanced ContentVideo

101 Video Series: How to Use Enhanced Product Content

Amber Sinicrope | January 30, 2020

Enhanced content gives you freedom for brand expression, making your products stand out without the traditional constraints of content requirements and ownership. Salsify empowers you to create and deliver enhanced content in parallel with your other product experiences, without manual labor and complicated vendor relationships.

Scale the reach and impact of your enhanced content with Salsify. We are the first product experience management (PXM) platform to power the creation and syndication of enhanced content across Amazon and Walmart.

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All Topics: Walmart , Amazon , Digital Commerce , Increase Sales Volume and Revenue , Enhanced Content , Video

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