The AI Path to Purchase Continues: Executing Your AEO & GEO Strategy with DetailPage
Join experts Peter Crosby and Spencer Millerberg for a 3-part webinar series co-hosted by Salsify and DetailPage.
In our previous session, "AI Path to Purchase: The Next 5 Years Starts Now," we explored the what of the evolving search landscape. Now, it's time to tackle the how.
Join experts Peter Crosby and Spencer Millerberg for a 3-part webinar series co-hosted by Salsify and DetailPage. We are slowing down to cover the intricacies of Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) in much greater detail.
Series Agenda
Part 1:
From "What" to "How" - Building Your AEO and GEO Foundation with SEO
Discover why traditional SEO is still doing the heavy legwork for your digital presence. This session will prove how a strong SEO foundation is exactly what makes your GEO and AEO strategies actually work for your business.
Part 2:
Mastering GEO and Images - A Deep Dive into Content Selection
The AI search experience is highly visual. In our second session, we will shift our focus to a deep dive on image optimization and product selection, ensuring your catalog stands out to AI answer engines.
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