Infographic: The Leader's Path to Digital Growth in 2018

January 10, 2018

Written By: Andrew Waber

Infographic: The Leader's Path to Digital Growth in 2018

According to our new trend analysis report, ecommerce, sales, and marketing leaders at brands are facing tremendous pressure to drive growth and efficiency in the coming year. Based on our findings, here's the leader's path to digital growth in 2018.

Tag(s):

Written by: Andrew Waber

Andrew Waber (he/him) is a data-driven ecommerce expert and former director of insights at Salsify, where he led research initiatives to help brands optimize their digital retail strategies.

Amazon’s New Brand Elevation Rule: 5 Things Brands Must Know

For years, selling on Amazon meant bracing for impact. You would spend weeks perfecting your brand messaging, only for an unauthorized third-party seller or a rogue algorithm...

Ecommerce Trends

7 minute read

Top Predictions for 2026 Holiday Shoppers, Black Friday Trends [DOWNLOAD]

The state of shopping might feel like it’s on shaky ground — there’s a new three-shelf reality (physical, digital, and agentic) and an avalanche of perspectives to consider....

Ecommerce Research and Data

14 minute read

Customer Buying Journey: Where Do Modern Shoppers Discover New Products and Brands?

Brand discovery can happen at any moment. Consumers might be scrolling social media, searching the web, or walking down the high street when they come across a brand that...

Subscribe to the Below the Fold Newsletter

Standing out on the digital shelf starts with access to the latest industry content. Subscribe to Below the Fold, our monthly content newsletter, and join other commerce leaders.