Request a Demo
    December 5, 2018

    How to Champion Digital Transformation Across Your Organization

    by: Cara Wood

    Digital will influence 40% of all B2B transactions in the coming year. In addition, the ecommerce market for business-to-business manufacturers is forecasted to grow by 22% over the next three years. Winning, serving, and retaining business in this new digital reality forces manufacturers to embrace a new selling model that is based on self-service, high-quality product data, convenience, and consistency.

    How can you become the easiest and most profitable company to do business with? Our new Guide for B2B Manufacturers, How to Champion Digital Transformation Across Your Organization, outlines some practical steps you can take to bring products to market in a way that is consistent and meaningful with what modern business buyers have come to expect across every touchpoint.

    New call-to-action

    B2B manufacturers need effective ways to keep up with changing buyer expectations and to continue to prove value to their downstream channel partners. You must adopt a process and technology that can empower your IT and go-to-market team to access and share relevant data quickly.

    Learn more about how to build the team and the tech stack you need to be successful from our comprehensive guide that includes a list of questions to ask your technology partners before getting started.

    New call-to-action

    Related Posts

    Keep Reading

    November 5, 2018

    B2B Manufacturers: How to Create and Manage Content for Multiple Audiences in a Digital World

    6 minute read
    Manufacturers that sell exclusively to B2B customers face a unique set of marketing and digital content challenges. Formatting digital product content for an in-house B2C...
    by: Chris Vanasdalan
    April 6, 2020

    How to Accelerate B2B Digital Transformation

    6 minute read
    Disruption is a “process, not a product or service, that occurs from the fringe to mainstream,” according to Wikipedia. 
    by: Justin King
    July 30, 2020

    B2B Best Practices: How to Choose an Ecommerce Platform

    5 minute read
    Choosing a business-to-business (B2B) ecommerce platform can be challenging — especially if you don't know where to start. While the process may seem daunting, there are...
    by: Salsify