How to Measure Success in the New Age of Commerce
2 December, 2026 | 10-11 AM
Commerce no longer happens in one place. Shoppers move seamlessly across retailer sites, marketplaces, social media, and AI-driven search engines before making a purchase. However, the traditional performance metrics many brands still rely on were not built for this complex, multi-channel environment.
As consumer behavior evolves and AI expands the playing field across physical, digital, and agentic shelves, brands must re-evaluate how they track growth, prioritize key performance indicators (KPIs), and align digital shelf performance with overall business objectives.
Join the Digital Shelf Institute & Profitero+ for a look at how leading brands are rethinking measurement. We’ll walk through the findings from our report, How to Measure Success in the New Age of Commerce, and talk about how to unpack performance, which KPIs to prioritize, and how to connect digital shelf performance to North Star metrics.
You’ll leave with:
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A clear view of what to measure
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How to report those results to leadership
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Where to start if your current scorecard feels out of sync with how people shop
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