Learn about the digital shelf, including strategies for winning sales.
How (and How Much) Will AI Change Shopping
Rob Gonzalez, Salsify co-founder & CMO, explains the shift to chat-based discovery and how brands can prepare.
Learn MorePIM
Manage all product content in one central system of record.
Syndication
Easily syndicate product content to every consumer touch point.
Enhanced Content
Enrich product pages with below-the-fold content and rich media.
Intelligence Suite
Bring AI-powered capabilities directly into your Salsify workflows.
Grocery Accelerator
Leverage the first-ever category-wide PXM accelerator in the grocery industry.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
Digital Shelf Analytics
Continuously optimize your organization’s product content syndication.
Catalog Sites
Share secure, on-brand, and always up-to-date digital product catalogs.
Automation and AI
Automate business processes and enhance Salsify workflows with AI.
PXM Platform, Integrations, and APIs
Integrate the PXM platform with the rest of your enterprise systems architecture.
Resources
Resource Library
Explore our ecommerce resources to get everything you need to win on the digital shelf.
Blog
Read our blog to get actionable insights for navigating changing markets and industry demands.
Webinars
Watch our on-demand ecommerce webinars to gain expert advice and tips from our community of industry leaders.
Customer Blog
Gain the latest tips, industry trends, and actionable ecommerce insights.
Knowledge Base
Investigate our knowledge base to build your Salsify skills and understanding.
API
Examine our comprehensive API and webhook guides to start working with Salsify quickly.
2026 Consumer Research
Our latest report shares shoppers' fresh insights on buying behavior, loyalty, AI trust, and more.
DownloadA digital product is an item that a business sells and a customer acquires exclusively online, such as music, streaming TV shows, or software.
A digital product — which can include ebooks, videos, music, streaming TV shows, software, online courses, and more — is nearly ubiquitous in today’s culture, making it a highly lucrative options for ecommerce businesses.
Unlike tangible items, a digital product is sold exclusively in its digital formats, enabling businesses to sell it repeatedly to customers without needing to pay for storage fees or replenish physical items.
The relative ease of selling these types of products also makes them popular sales items for small businesses and creators. In fact, many creators — such as social media influencers — create and sell virtual and digital products to supplement other initiatives.
In addition to requiring very little overhead costs, a digital product can also boost customer loyalty. A digital product tends to have high margins and can be delivered to customers nearly instantly, strengthening the customer experience. Businesses can sell digital products via a number of channels, including social media or websites.