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    Salsify Appoints Cory McIntyre as VP of Global Network, Deepening PXM Innovation Commitment

    2 minute read
    June 25 2025
    by: Yvonne Bertovich
    Salsify Appoints Cory McIntyre as VP of Global Network, Deepening PXM Innovation Commitment

    McIntyre's expertise in scaling customer-focused enterprise platforms makes her the ideal leader to advance Salsify’s global network initiatives.

    Salsify announced that Cory McIntyre, most recently in roles at SPINS and Pinto, has been appointed as the Vice President of Global Network. McIntyre brings a wealth of experience — 24 years of shaping the digital product content landscape — including 17 years leading teams at Gladson, an early industry pioneer, and two years heading business development at its acquiring company, Syndigo.

    A Career Defined by Innovation and Optimization Strategies, With Renewed Dedication to Customers

    Rob Gonzalez, Salsify’s co-founder and chief Innovation officer, shares, "Cory's expertise and leadership are directly aligned with our mission to deliver efficient and scalable digital shelf solutions. Her proven ability to turn strategy into impactful outcomes makes her an invaluable addition to our team."

    McIntyre echoes our enthusiasm, citing Salsify’s visionary PXM platform, its culture of collaboration and passionate leadership, as well as its strategic impact through market knowledge.

    “The PXM global network is the future of commerce — not just for brands and retailers, but for the connected experiences consumers demand." — Cory McIntyre, VP of Global Network, Salsify

    Powering AI-Driven ‘Commerce of Tomorrow’

    McIntyre’s priorities include delivering tangible platform value to customers, expanding and fortifying the network through strategic partnerships, and enhancing the customer experience across every touch point.

    She aims to generate momentum in artificial intelligence (AI)-powered integration, reduce operational lift for stakeholders, and build a more connected ecosystem with consumer success at its core.

    “With AI and automation layered into this ecosystem, Salsify isn’t just meeting today’s needs; we’re preparing to power the highly personalized, AI-driven conversational commerce of tomorrow,” she says.

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    Written by: Yvonne Bertovich

    Yvonne Bertovich (she/her) is a senior content marketing specialist at Salsify, reporting from Tampa, Florida. With a longtime passion for research, she enjoys flexing her perspective on ecommerce, trends in consumer behavior, and health and wellness.

    Salsify News and Updates Visit our press page to explore more Salsify news and updates. EXPLORE NOW