Drive performance on the digital shelf with product content management, activation, engagement, and ongoing optimization.
Manage your product information and optimize it for success across every channel, without sacrificing security or control.
Automated transformation, including resizing, reformatting, and renaming for all digital assets across all your commerce endpoints
Send the right content to every touchpoint, continually optimized to fit the changing requirements of each channel.
Manage and syndicate all your product data, both operational data and marketing content, in one platform.
Manage your product information and optimize it for success across every channel, without sacrificing security or control.
Unify product content with order and inventory data to enable selling on marketplaces such as Amazon Seller Central, Walmart Marketplaces, Google Shopping Actions, Facebook, Instagram and more.
Sell on social media platforms, like Instagram and Google Shopping, and build emotional connections with shoppers where they browse.
Optimize your performance with a holistic view of your digital shelf analytics tied to a workflow to make changes that will have an impact on your sales.
Transform the digital Shelf expressions and business models of brand manufacturers.
Deliver tailored shopping experiences that convert shoppers and grow your business by strengthening the partnership with your suppliers.
Partner with us to deliver commerce solutions to brand manufacturers around the world.
Plant-based beverage brand Califia Farms optimizes product content with Salsify to grow D2C sales.
Founded in 2010 and headquartered in Los Angeles, Califia Farms manufactures and distributes plant-based milks, creamers, juices, and yogurts. Its mission is to create products that are nourishing for people and the planet.
The brand has prioritized digital transformation for many years, helping them drive sales and capitalize on consumer interest using first-hand insights from its directto-consumer (D2C) website.
When Leonard Ortega, the former director of ecommerce for the brand, joined the company, he knew that product content would be at the center of its transformation.
Essential to this transformation was creating a single source of truth for product content that could be used by both the ecommerce and sales teams.
Ortega knew his team needed to embrace digital transformation and partnered with Salsify to make changes to speed time to market, increase crossfunctional collaboration, and support D2C growth.
“People were grabbing information from multiple sources, and it wouldn't necessarily be the most up-to-date or correct information. This caused miscommunication errors and delays throughout the organization.”
Leonard Ortega, Former Director of Ecommerce
“Working with Salsify, we now have a single source of truth for all our teams — a key for any organization.” — Leonard Ortega Califia Farms, Former Director of Ecommerce”
Leonard Ortega, Director of eCommerce