PIM
Manage all product content in one central system of record.
Activation
Easily syndicate product content to every consumer touch point.
Enhanced Content
Enrich product pages with below-the-fold content and rich media.
Catalog Sites
Share customized, up-to-date digital product catalogs.
Automation
Enhance collaboration with Salsify’s automated workflow engine.
Activation Insights
Continuously optimize your organization’s product content syndication.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
PXM Platform, Integrations, and APIs
Integrate the PXM platform with the rest of your enterprise systems architecture.
Supplier Onboarding
Accelerate supplier onboarding while ensuring your schema requirements are met.
Product Listing
Sell products faster with Product Listing.
Content Enrichment
Increase online conversions with Content Enrichment.
Automation
Save time and increase operational efficiency with retail automation.
SXM Platform, Integrations, and APIs
Integrate the SXM platform with the rest of your enterprise systems architecture.
Activation Network
Automate how you exchange product content data to the digital shelf.
Enhanced Content Network
Turn product pages into product experiences with Enhanced Content.
Ecommerce Platform Integrations
Create winning product experiences on owned sites with powerful ecommerce software.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
Open Catalog
Connect to the digital shelf faster with an open, standardized, and free product catalog.
Resources
Resource Library
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Blog
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Engineering Blog
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Knowledge Base
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Product Updates
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API
Examine our comprehensive API and webhook guides to start working with Salsify quickly.
Learn how to prioritize and deliver what your shoppers want with the latest insights.
For those of us who don't work at Facebook or CVS or Microsoft or some other mega brand in the advertising department, Thanksgiving can be stressful when someone asks "what are you doing for work these days?" It's a well intentioned question of course, but is often met with a response like "oh, I work at a tech company or I work in marketing for _______" without getting into the details. The problem is you can end up feeling bad about your job and your legitimately interested relative has no idea what you do. Pass the pumpkin pie.
I'm here to help. If you work with product content here are three steps to explaining what you do and why it's important.
"Well aunt Alice, that's what I do. I make sure that all of that information that you just looked for is there so you can hopefully decide to buy my product. Because when it's not there - and easy to find and absorb, you're not going to buy it here. You'll go to another app or website, or you'll buy another product. Right?"
And there you have it. Aunt Alice gets it now. Maybe she doesn't know what a pain it can be to actually achieve that task, but she can now boast to all of her friends about the work you do and why it matters. It's definitely better than saying "he/she works in computers." Now about that pumpkin pie...
Happy Thanksgiving!
Josh is the Head of Product Marketing at Salsify and an avid online shopper, data lover, beer snob in training and music junkie.
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