Drive performance on the digital shelf with product content management, activation, engagement, and ongoing optimization.
Manage your product information and optimize it for success across every channel, without sacrificing security or control.
Automated transformation, including resizing, reformatting, and renaming for all digital assets across all your commerce endpoints
Send the right content to every touchpoint, continually optimized to fit the changing requirements of each channel.
Manage and syndicate all your product data, both operational data and marketing content, in one platform.
Manage your product information and optimize it for success across every channel, without sacrificing security or control.
Unify product content with order and inventory data to enable selling on marketplaces such as Amazon Seller Central, Walmart Marketplaces, Google Shopping Actions, Facebook, Instagram and more.
Sell on social media platforms, like Instagram and Google Shopping, and build emotional connections with shoppers where they browse.
Optimize your performance with a holistic view of your digital shelf analytics tied to a workflow to make changes that will have an impact on your sales.
Transform the digital Shelf expressions and business models of brand manufacturers.
Deliver tailored shopping experiences that convert shoppers and grow your business by strengthening the partnership with your suppliers.
Partner with us to deliver commerce solutions to brand manufacturers around the world.
For those of us who don't work at Facebook or CVS or Microsoft or some other mega brand in the advertising department, Thanksgiving can be stressful when someone asks "what are you doing for work these days?" It's a well intentioned question of course, but is often met with a response like "oh, I work at a tech company or I work in marketing for _______" without getting into the details. The problem is you can end up feeling bad about your job and your legitimately interested relative has no idea what you do. Pass the pumpkin pie.
I'm here to help. If you work with product content here are three steps to explaining what you do and why it's important.
"Well aunt Alice, that's what I do. I make sure that all of that information that you just looked for is there so you can hopefully decide to buy my product. Because when it's not there - and easy to find and absorb, you're not going to buy it here. You'll go to another app or website, or you'll buy another product. Right?"
And there you have it. Aunt Alice gets it now. Maybe she doesn't know what a pain it can be to actually achieve that task, but she can now boast to all of her friends about the work you do and why it matters. It's definitely better than saying "he/she works in computers." Now about that pumpkin pie...
Happy Thanksgiving!