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What is the digital shelf?

Your brand is discovered, researched, and bought along a non-linear, digitally-influenced shopping journey. Take control of each touchpoint.

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An alliance of brands and retailers committed to creating the experiences customers deserve across the digital shelf.

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A community of manufacturing executives sharing presentations, interviews, and strategies on how to win on the digital shelf.

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The Digital Shelf Summit

An annual gathering focused exclusively on commerce opportunities for brand manufacturers. Learn how to drive growth for your business.

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Product Experience Management

Drive performance on the digital shelf with product content management, activation, engagement, and ongoing optimization.

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Product Information Management

Manage your product information and optimize it for success across every channel, without sacrificing security or control.

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Digital Asset Management

Deliver above-the-fold and below-the-fold rich content that expresses the value of your brand and improves conversion.

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Product Content Syndication

Send the right content to every touchpoint, continually optimized to fit the changing requirements of each channel.

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Global Data Synchronization Network

Manage and syndicate all your product data, both operational data and marketing content, in one platform.

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Enhanced Product Content

Create and send below-the-fold product details to your key retailers, quickly and at scale across your product catalog.

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Reach shoppers on retailers product pages at the point of purchase

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Social Commerce

Sell on social media platforms, like Instagram and Google Shopping, and build emotional connections with shoppers where they browse.

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Architecture

A flexible, agile, and rapidly adaptable system that allows brands to manage complexity and overcome organizational barriers.

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Modern Platform

A secure cloud-based, multi-tenant software-as-a-service that enables dynamic scaling and rapid deployments.

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Customer Success

A partner to support your business goals, increase adoption across your team, and help you achieve success faster.

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About Us

A company dedicated to your success and built to empower brands to win on the digital shelf.

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Content

Explore our library of resources to grow your business across the digital shelf.

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Digital Transformers Blog

Learn what it takes for your brand to win in modern commerce

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Featured Topics: Digital Commerce

The 11 Rules of Product Content, Part II: A Video Blog

Peter Crosby | February 29, 2016

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Here are the next six rules for creating product content that sells. In case you forgot, these rules came from an ebook we put together with creative content agency content26. While making the ebook, one of the major issues companies face is figuring out how to get the rest of their cross functional teams understanding the right product content for today's consumer and to get it to market fast.

In this video blog, we'll teach you how with the last six rules:  
All Topics: Digital Commerce

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