Justin Shipman, director of sales operations at Tecnica, and Christian Avery, supply planner at Tecnica, explain how they used Salisfy to help them create a rich digital shopping experience for customers.
As a lead supplier of skis and boots, Tecnica needed a way to organize manufacturing information and other detailed content in one place, enhance it for customer-facing promotions, and deliver it to go-to-market teams in the US.
0:04
0:04
-
Speed1x
-
Quality360p

1:57
Thanks for reporting a problem. We'll attach technical data about this session to help us figure out the issue. Which of these best describes the problem?
Any other details or context?
message
Tag(s):
Written by: Salsify
Salsify helps thousands of brand manufacturers, distributors, and retailers in over 140 countries collaborate to win on the digital shelf.
Recent Posts
Ecommerce Marketing
|
12 minute read
The Art of the Impulse Buy: 70% of Shoppers Say Discounts Drive Unplanned Purchases — Here’s Why
Read More
Ecommerce Marketing
|
10 minute read
What Does It Take To Have a Good Brand Reputation in 2025?
Read More
Ecommerce Trends
|
11 minute read
What Is Commerce Media — and How Can It Optimize Your Marketing Spend?
Read More
Subscribe to the Below the Fold Newsletter
Standing out on the digital shelf starts with access to the latest industry content. Subscribe to Below the Fold, our monthly content newsletter, and join other commerce leaders.