Takeaway: It’s now possible for you to see exactly whether the product information you share with Google is ready to go live. Learn how to make the most of this data by using a consistent process to make continual improvements.
Google is now providing product data feedback to users of Google Manufacturer Center. There are more than 35 types of content issues -- everything from grammar or spelling errors to duplicative listings to poor image quality -- that the company can flag to your team. Getting these insights directly from Google is a huge step forward and allows you to correct any specific problems for each product listing you share.
This product page feedback feature is the latest addition to the list of benefits brands can see by providing content to Google Manufacturer Center. To give our customers the full advantage of this information, Salsify provides relevant information at both the product and specific property levels alongside your product content in the platform.
Salsify customers can receive product and property-level feedback in their accounts to correct and enhance their product listings on google.com, Google Shopping, and other google services. Specifically, customers now have the ability to view validation errors, product status, and feedback from Google within Salsify.
Google is one of the first companies to provide this level of information on product content submissions. We believe every retailer should be doing this, since it makes collaboration and correction much easier. With Salsify, you can create alerts when the latest Google feedback is available.