Register Today
Request Demo
en-us
    November 5, 2019

    Checklist for Modern PIM Requirements

    by: Cara Wood

    Many people throughout your organization need access to lots of fast-changing data. But you can’t compromise traditional data governance and internal standards, for the sake of speed or agility.

    Early PIMs weren’t developed for brands’ needs or the reality of today’s changing digital shelf. Modern PIMs need to marry old and new processes to ensure brand consistency across the digital shelf and keep pace with fast data demands.

    Here are a new set of requirements for a PIM for modern brands

    PIM Requirements_Checklist 4

    A new kind of PIM is required to manage the fast-moving data required for the digital shelf without losing the benefits of centralized views and data governance. You can’t provide the required data quality to your organization at scale if your system is architected for a single version of truth. A PIM for the digital shelf allows an entire organization to execute and adapt in a changing world driven to meet buyers’ demands.

    New call-to-action

     

     

    Related Posts

    Keep Reading

    5 minute read
    Editor's note: this is a guest post by Augustin from content26. content26 is a successful and incredibly interesting business in the world of product content development,...
    by: Augustin Kendall
    2 minute read
    Today, Google announced their new Shopping Insights tool to help “retailers to gauge geographical differences in demand, then adjust marketing campaigns through the company’s...
    by: Peter Crosby
    5 minute read
    The ongoing COVID-19 crisis has wholly upended the channel mix strategy for consumer packaged goods (CPG) brands. Between empty grocery store shelves and shelter-in-place and...
    by: Sean Rusinko