Combine speed and access with the ability to govern and control core data and product information.
Learn MoreEmpowering brands to manage, syndicate, and optimize product content at scale.
Learn MoreEmpowering retailers to collect, list, and enrich product content at scale.
Learn MoreThe leading commerce experience management solution and only unified and adaptive system of record.
Learn MoreMaximize success with service offerings designed to deliver measurable results.
Learn MoreMaximize success with support offerings designed to fit your requirements, including everything from self-service tools to custom expert guidance.
Learn MoreEnrich and optimize product pages to create engaging shopping experiences.
Learn MoreClose the loop on product performance with measurable analytics.
Learn MoreIntegrate the fulfillment data exchange necessary for marketplace selling.
Learn MoreCollect all of the data needed to list products quickly and accurately.
Learn MoreCollect the high-quality content necessary to optimize ecommerce experiences.
Learn MoreLeverage the best network of essential service and solution providers in the industry.
Learn MoreEstablish direct connections to efficiently collaborate and publish superior product experiences.
Learn MoreManage and syndicate GDSN operational data alongside other product data and marketing content.
Learn MoreDrive collaboration between brands and retailers with a free, open, and standardized product catalog.
Learn MoreSalsify solutions offer unique functions to help brands, retailers, and distributors drive results.
Salsify is the foundation for digital shelf success, empowering industry leaders with the tools to win.
Salsify drives results for customers worldwide, empowering them to win on the digital shelf.
Salsify offers a wide selection of resources and tools to drive success at every stage of the digital shelf journey.
Best Buy launched a product data management (PDM) platform to give vendors a single entry point for submitting both item and content data. This program replaces the PIM/CNET process the retailer was using.
Starting today, brands can choose to deliver product content directly to Best Buy by using the Excel-based file exchange or selecting Salsify or another pre-approved, third-party (3P) provider to syndicate content.
This launch marks a shift emphasizing a brand’s input over what content goes live on Best Buy’s ecommerce site. Before the launch of the PDM, the CNET PIM process often included overwriting or updating content that a brand sent.
Under the new process, brands have been given full view of the Best Buy data standards, which define and provide examples for copy, images, videos, and documents. Best Buy vendors can access details of this change and the standards on the Best Buy vendor portal.
Salsify’s direct connection with Best Buy allows brands to bypass the manual Excel-based file exchange process of logging into a PDM, downloading a category template, filling in data, uploading that data, and requesting feedback for validation.
Customers using the new connection say that instead of a month-long process, new items can be set up on Best Buy with just two days' notice from their internal sales team.
With Salsify, brands can continuously drive better performance on Best Buy and other key retailers. Salsify centralizes product content, validates it to meet the Best Buy data standards, delivers it directly to Best Buy, and enables teams to measure product page performance inside a single platform.
Learn more about the opportunity you have to take control of your product page on Best Buy.
Salsify drives results for customers worldwide, empowering them to win on the digital shelf.
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