Drive performance on the digital shelf with product content management, activation, engagement, and ongoing optimization.
Manage your product information and optimize it for success across every channel, without sacrificing security or control.
Automated transformation, including resizing, reformatting, and renaming for all digital assets across all your commerce endpoints
Send the right content to every touchpoint, continually optimized to fit the changing requirements of each channel.
Manage and syndicate all your product data, both operational data and marketing content, in one platform.
Manage your product information and optimize it for success across every channel, without sacrificing security or control.
Unify product content with order and inventory data to enable selling on marketplaces such as Amazon Seller Central, Walmart Marketplaces, Google Shopping Actions, Facebook, Instagram and more.
Sell on social media platforms, like Instagram and Google Shopping, and build emotional connections with shoppers where they browse.
Optimize your performance with a holistic view of your digital shelf analytics tied to a workflow to make changes that will have an impact on your sales.
Transform the digital Shelf expressions and business models of brand manufacturers.
Deliver tailored shopping experiences that convert shoppers and grow your business by strengthening the partnership with your suppliers.
Partner with us to deliver commerce solutions to brand manufacturers around the world.
With multiple distributors, controlling your brand experience across the digital shelf can be a gargantuan task. Distributors are launching ecommerce sites at a rapid pace — often weekly. New business-to-business (B2B) marketplaces are launching as well.
Consider a manufacturer of electrical products with 500 U.S. distributors, as an example. Five of them are major, national distributors. The remaining 495 are independent distributors. Many of them have their own ecommerce sites.
Product information management (PIM) provides a way to manage product information across channels, without sacrificing security or control. Many manufacturers pursue PIM solutions to help manage and distribute syndicated product data to the entire distribution channel.
The PIM market is growing at 35% year-over-year, according to the "2018 Forrester Wave: Product Information Management Solutions" report. But traditional PIM systems were geared to slow-changing data, an approach that only works in a world of simple, static requirements.
Manufacturers today need to engage B2B buyers across multiple channels and enable users to make updates to all of that content. More than just a PIM, manufacturers need a platform that encompasses the full ecommerce product experience for distributors and end customers.