Drive performance on the digital shelf with product content management, activation, engagement, and ongoing optimization.
Manage your product information and optimize it for success across every channel, without sacrificing security or control.
Automated transformation, including resizing, reformatting, and renaming for all digital assets across all your commerce endpoints
Send the right content to every touchpoint, continually optimized to fit the changing requirements of each channel.
Manage and syndicate all your product data, both operational data and marketing content, in one platform.
Manage your product information and optimize it for success across every channel, without sacrificing security or control.
Unify product content with order and inventory data to enable selling on marketplaces such as Amazon Seller Central, Walmart Marketplaces, Google Shopping Actions, Facebook, Instagram and more.
Sell on social media platforms, like Instagram and Google Shopping, and build emotional connections with shoppers where they browse.
Optimize your performance with a holistic view of your digital shelf analytics tied to a workflow to make changes that will have an impact on your sales.
Transform the digital Shelf expressions and business models of brand manufacturers.
Deliver tailored shopping experiences that convert shoppers and grow your business by strengthening the partnership with your suppliers.
Partner with us to deliver commerce solutions to brand manufacturers around the world.
Takeaway: Product content can play a huge role in your success this holiday season. Check out our infographic on the most important ways to make sure information about your holiday merchandise is complete, clear, compelling and available everywhere consumers will be shopping for gifts in November.
This holiday season retail spending is expected to be over $645 Billion – based on National Retail Federation’s projection of an overall 3.1% increase in spending this year. But before your brand can think about competing for those dollars, it has to win the consumers attention on every screen. Last year, 4 in 5 smartphone holiday shoppers used their phone during spare moments or while doing other activities to get gift ideas for the holidays.
That trend doesn’t just speak to the power of the mobile channel, but the shift to a distributed commerce model, where shoppers are browsing anywhere, anytime. Below are 5 ways you can prepare your product content in order to deliver a streamlined experience across every channel to potential holiday buyers. Want more tips from ecommerce experts? Download the full eBook.