Salsify Partner: The Scan Group
The Scan Group
The Scan Group's Digital Shelf Team specializes in customized content design and digital shelf management. Our personalized approach provides a cost-effective alternative to larger agencies or over-stretched in-house teams. We build an integrated partnership that pairs our digital shelf expertise with your marketing teams. We focus on quick and accurate syndication to provide consumers with the most up-to-date content on all retail channels and consumer touchpoints.
Our award-winning creative service designers are experts in delivering original, variant, and lifestyle above-the-fold images, enhanced content, brand store, social media, digital advertising, and rich media assets — always prioritizing search engine optimization and visual appeal.
Our highly-skilled digital shelf managers support the Salsify product experience management (PXM) platform, as well as retail brand stores, product data management, inheritance, and retailer new item setup. We embrace workflow automation and create customized tools for content auditing.
This full array of services ensures that every aspect of your product's marketing content is optimized and monitored, enhancing visibility and engagement on the digital shelf.
- Product information management/digital asset management/PXM
- Workflow Automation
- Data Quality Management
- Retailer New Item Setup
- Auditing and Product Readiness Remediation
- Automated and Manual Retailer Syndication
- Asset Management
- Above-the-fold, Enhanced Content, and Brand Store Graphic Design
- Variant Asset Graphics Production
- Product Photography
"Salsify is the most versatile tool our digital shelf team utilizes, providing us the opportunity to collaborate with our clients and their agency partners to create dynamic repositories of data and marketing collateral. We value Salsify's ability to easily update assets, automate workflows, manage data, and syndicate content from a centralized location, allowing our team to proactively monitor, manage, optimize, and validate each brand's digital shelf presence with speed, accuracy, and consistent efficiency."
— Sarah Dreikosen, Client Success - Ecommerce & Design Operations, The Scan Group
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