Salsify, the only product experience management (PXM) platform that lets brands deliver compelling shopping experiences across every digital touchpoint, announced the launch of its Command Center for Amazon.

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December 2018
Salsify participated in a roundtable discussion, giving advice to brands on how to navigate digital commerce in a world where Amazon is becoming increasingly relevant.
November 2018
Salsify landed in the #24 spot, making it the fastest growing company in Massachusetts.
November 2018
To facilitate this growth, Salsify has recently moved into a new office at 101 Federal Street in Boston. The open and collaborative offices encompass three floors (the 25th to 27th to be precise) in the building and have a 360-degree view of the city. There is even a commemorative piece of art dedicated to the company's growth.
November 2018
Employees at the Boston software firm Salsify no longer have to worry about getting out of work for dental or optometry appointments. These days, teeth cleaning sessions and eye exams come to them.
November 2018
Salsify acquired Austin-based Welcome Commerce, a chat technology that enables brands to connect directly with consumers on major retailer eCommerce sites.
November 2018
Salsify acquires Welcome Commerce. Salsify Chat will offer now offer chats through Welcome’s technology.
November 2018
Less than a month after opening its first international office in Portugal, Boston-based Salsify is expanding to Texas following the acquisition of an Austin-based chat startup.
November 2018
Salsify, a product experience management (PXM) platform vendor, acquired Welcome Commerce this week, provider of a chat technology for retailer ecommerce sites.
November 2018
Less than a month after opening its first international office in Portugal, Boston-based Salsify is expanding to Texas following the acquisition of an Austin-based chat startup.
November 2018
The deal means that Salsify, which has raised about $98 million since 2012, will open its third office location.
November 2018
Boston-based Salsify has acquired Austin, Texas-based Welcome Commerce, a chat technology that enables brands to connect directly with consumers on major retailer e-commerce sites, including Walmart, Target and Office Depot.
November 2018
Salsify, a maker of e-commerce software, has acquired Welcome Commerce, an Austin-based developer of chat technology.
October 2018
Salsify lands the #22 spot in Fortune Magazine's Annual Best Small and Medium Workplaces list. At Salsify, 96 percent of employees say their workplace is great.
October 2018
October 2018
Originally piloted by Salsify and run by Building Impact in collaboration with Tech Underwriting Greater Good (TUGG) and Boston Public Schools, this year’s Guppy Tank will pair 420 students with volunteers from 20 diverse tech companies in Greater Boston to learn app development in a hands-on educational environment.
October 2018
A Salsify escolheu a cidade de Lisboa para o seu primeiro escritório fora dos Estados Unidos. A empresa, que é detentora de uma plataforma virada para o mundo do comércio eletrónico, quer contratar 25 pessoas ao longo dos próximos meses.
October 2018
A plataforma multinacional de product experience management (PXM), anunciou um crescimento substancial em 2018 ao nível de receitas, carteira de clientes, equipa e parcerias estratégicas no setor. De forma a ir ao encontro das necessidades da lista crescente de marcas globais que usam a plataforma, a Salsify abriu o primeiro escritório internacional em Lisboa.
October 2018
A Salsify, plataforma especialista em product experience management, escolheu a cidade de Lisboa para abrir o primeiro escritório internacional.
September 2018
Product experience management platform Salsify will join Walmart’s Connected Content Partner program as a content syndication partner. The company will work with Walmart’s suppliers to streamline product content and will have an on-site presence at Walmart to help facilitate content delivery.
October 2018
Salsify, the world's leading product experience management (PXM) platform, today announced it has been selected by Walmart to join its newly formed Connected Content Partner Program. As a content syndication partner, Salsify will work directly with the retail giant's suppliers to streamline the delivery of product content to Walmart and other retailers.
September 2018
In 2015, we chose the Salsify Product Experience Management platform to help our team manage product information and content, and deliver that content to our brand websites, retailer partners, and leverage it for sales enablement. The technology streamlined the creation, approval and syndication of retail content, allowing a more consistent consumer experience across our retail partner platforms.
September 2018
“Telling a story is more important than ever — using your product description, title and images to tell a story is important all year round, but even more so around the holidays because of the emotional connection to the time of year,” said Andrew Waber, Head of Data Insights at Salsify.
September 2018
September 2018
eMarketer's Patricia Orsini spoke with Rob Gonzalez, co-founder and executive vice president of business development at ecommece product management consultancy Salsify, about why brands should embrace the reviews section.
September 2018
Startups and established tech firms have set up shop, seeking cheaper rents than those found in the Seaport District and Kendall Square and access to multiple MBTA stations. Among the companies that recently signed new leases: VMware, Salsify, and Analog Devices.
August 2018
Salsify, a Boston-based product content management platform for retail brands, announced that it has raised a $43 million in a Series D round led by Greenspring Associates.
August 2018
August 2018
Digital marketing is the future, and Boston tech company Salsify helps brands do just that. In their Series D round, Salsify raised $43 million “ for research and development, global growth and an aggressive expansion of Salsify’s Boston team,” said CEO Jason Purcell. Salsify currently employs 288 in Boston and will continue to expand globally.
August 2018
Product data provider Salsify wants to push its global footprint. The U.S.-based tech company has just closed a series D funding round, netting USD$43m (£37.05m) from investors such as Greenspring Associates and previous investors.
August 2018
“Reviews provide candid feedback directly to your market that you don’t have to pay for,” said Rob Gonzalez, co-founder and executive vice president of business development at Salsify, which works with brands and retailers to optimize digital content in ecommerce channels.
August 2018
Salsify Inc., whose technology enables manufacturers to distribute product information to online retailers, has raised $43 million in its fourth round of funding. The new investment brings its total amount raised to nearly $100 million.
August 2018
Salsify Inc., a Boston-based company that offers a product experience management service for brands, said it has secured $43 million in Series D financing.
Greenspring Associates led the round, with participation from existing investors Matrix Partners, North Bridge Venture Partners, Underscore VC and Venrock.
Salsify now has raised a total of $98.1 million in funding.
August 2018
Salsify, a Boston-based product content management platform for retail brands, announced that it has raised a $43M in a Series D round led by Greenspring Associates, a VC firm focusing on telecommunications with offices in Maryland and Palo Alto, California
August 2018
Salsify, a Boston-based product content management platform for retail brands, announced on Tuesday that it has raised a $43 million Series D round led by Greenspring Associates, a VC firm focusing on telecommunications with offices in Maryland and Palo Alto, California.
August 2018
Salsify, a product experience management (PXM) platform, has closed a $43 million Series D funding round, bringing the total amount raised to more than $98 million since the company was founded in 2012
August 2018
Salsify, a Boston, MA-based product experience management (PXM) platform that lets brands deliver compelling shopping experiences across every digital touchpoint, secured $43m in Series D financing.
August 2018
The interns at Salsify have been diving into a fast-paced environment, while seamlessly fitting into our culture and development of our product. This position allows them to gain high personal growth and a continuous impact on Salsify.
August 2018
Salsify, a Boston-based operator of a product platform that lets brands market to shoppers, raised $43 million in Series D funding. Greenspring Associates led the round, and was joined by investors including Matrix Partners, Venrock, Underscore VC and North Bridge Venture Partners.
August 2018
Salsify, the only product experience management (PXM) platform that lets brands deliver compelling shopping experiences across every digital touchpoint, announces it has secured $43 million in Series D financing.
August 2018
Boston-based Salsify, which operates a product platform that lets brands market to shoppers, announced it has raised $43 million in Series D funding.
August 2018
Boston-based Salsify, which operates a product platform that lets brands market to shoppers, announced it has raised $43 million in Series D funding.
August 2018
Salsify, a Boston tech company helping brands transform their digital shopping experiences, announced on Tuesday that it has raised $43 million in funding.
August 2018
Today, Salsify is getting another boost—a $43 million Series D funding round led by Greenspring Associates. The investment brings Salsify’s venture capital haul to $98.1 million, the company said. Other investors in the latest round include earlier backers Matrix Partners, Venrock, Underscore VC, and North Bridge Venture Partners.
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August 2018
Salsify Inc., a fast-growing e-commerce software startup, has raised $43 million in a Series D round led by Greenspring Associates, a Maryland-based investment firm that has backed other e-commerce players like TheRealReal and Rover.
August 2018
Over the course of the two years, Edmit said it will add more employees – mainly with a background in product engineering – to its six-people team, currently composed by five full-time people and one co-op). In July, the company hired product manager Evelyn Hartz, who was previously an associate product marketing manager at Salsify.
August 2018
Items with more product content, from images to bullets and reviews, not only outrank merchandise with less content a majority of the time, they are also the most frequently purchased items, according to “The Sales Impact of Optimized Product Content,” a study from Salsify.
July 2018
Salsify was recently named #47 on Fortune's 100 Best Workplaces for Millennials. Some of the things said about us: "Salsify has a culture of open collaboration that truly translates from on-paper company goals to real-life practice."
July 2018
Salsify was recently selected as one of BostInno's 150 Coolest Companies of 2018. This competition spotlights companies that have the best culture, or that are working on the coolest stuff—in other words, the places where employees end up being happy.
July 2018
Amazon Prime Day is the perfect opportunity to boost sales. Rob Gonzalez, co-founder and EVP of business development for Salsify has one important tip for brands: Don’t try to move slow inventory.
June 2018
The Boston Business Journal honored 80 area companies for creating and maintaining outstanding work environments
June 2018
Amazon remains a small player in the space, although its marketplace gives shoppers a range of products that rival the big box players, according to a benchmark report emailed to Retail Dive from product experience platform Salsify.
June 2018
Yesterday, Salsify, the product management platform, was distinguished by Fortune Magazine as one of the “Best places for Millennials to work.”
June 2018
Last week, The Boston Business Journal recognized 80 local companies in 5 categories at the annual Best Places to Work event for “creating and maintaining outstanding work environments for their employees”.
June 2018
Connected-home and Alexa-enabled devices, especially in security, are key to Amazon's share, but so are tool sales, and tool brands themselves are helping stoke Amazon's growth in the segment, according to a benchmark report emailed to Retail Dive from product experience platform Salsify.
June 2018
Success on Amazon can best be described as a game of tactics, with brands needing to constantly adjust to the practices of new competitors, consumer behavior or changes within Amazon itself.
June 2018
A recent study by Salsify, a product information platform, showed that two product listings appearing side-by-side on an Amazon search results page could see drastically different reactions based solely on how the content is presented.
June 2018
Matrix’s exits include Apple (NASDAQ: AAPL), Carbon Black (NASDAQ: CBLK), The Echo Nest (acquired by Spotify), and Netezza (acquired by IBM). Its current portfolio companies include MarkForged, Salsify, and Zaius.
May 2018
Are you interested in learning how to grow your career in Customer Success? Check out Salsify's event this Thursday (May 31) where you'll learn how to get hired into a Customer Success role and continue to develop and expand your skills.
May 2018
The Digital Jobs Index tracks three key areas: headcount growth among the leading 100 software and internet companies in each city; headcount growth driven by the top 10 companies (an indication of breadth and depth of hiring); and the percentage of companies that increased their headcount.
June 2018
Salsify, a product experience management platform provider, announced the launch of its Command Center for Amazon.
June 2018
Salsify, the only product experience management (PXM) platform that lets brands deliver compelling shopping experiences across every digital touchpoint, announced the launch of its Command Center for Amazon.
May 2018
With Amazon's site the first stop for so many shoppers, it makes sense to take advantage of its ad offerings. Contributor Andrew Waber shares important landing page optimization practices for those using AMS.
May 2018
Here's your preview of events coming your way in Boston's startup and tech sector from May 21 to May 24!
May 2018
The largest investment it has made so far is in Salsify, a “product experience management platform” whose $30 million Series C round was led by Underscore
May 2018
Just how important is company culture and employee happiness in the current, ultra-competitive tech economy? In a word, very. That is the main takeaway from the second annual 'Battery Ventures/Glassdoor Highest Rated Cloud Computing Companies to Work For' project.
May 2018
Its [Underscore VC] portfolio companies include Salsify, CloudZero, Zaius, Soofa, and Commonwealth Crypto.
May 2017
Are you interested in learning how to grow your career in Customer Success? Check out Salsify's event this Thursday (May 31) where you'll learn how to get hired into a Customer Success role and continue to develop and expand your skills.
May 2018
Underscore VC partner Michael Skok told TechCrunch that the firm created a special purpose vehicle to keep investing in Salsify to maintain its pro rata share of the product experience management platform company.
May 2018
There are also specialized PIM solutions, for example, from the British company BrandBank (revenue for 2017 is $ 17.2 million ) and American Salsify ($ 13 million, for four years attracted $ 54.6 million investment).
May 2018
The Marketplace Appstore contains apps related to business operation, advertising, inventory management, and other tools that can help sellers grow their businesses. Product experience management platform Salsify has announced it will be included in the store.
May 2018
Product managers at Salsify are core to creating a platform that empowers brand manufacturers to meet consumer demands and grow sales.
May 2018
Passion is absolutely essential to evangelizing a radical idea. What we’re trying to do at Salsify is empower Brand manufacturers to deliver amazing product experiences to consumers everywhere consumers interact with a Brand.
May 2018
Salsify, a digital content management platform whose clients include Coca-Cola, Bosch and Fruit of the Loom, studied 365,000 furniture and home décor product pages live on Amazon between Jan. 1 and March 1. The findings could inform furniture retailers how to make their websites more effective.
May 2018
Price wasn't the leading factor when shopping for clothing/shoes on Amazon in a Salsify survey, either. These US digital shoppers turned to Amazon primarily for the reviews.
May 2018
According to Salsify’s 2017 Consumer Research Report, 87 percent of shoppers say product descriptions are an extremely important part of their decision-making process.
May 2018
Salsify Insights analyze trending keyword data and product page information to make suggestions on which relevant keywords will have higher ROI.
May 2018
As in many markets, the tactics to successfully sell home goods and furniture on Amazon differ slightly depending on the price point. But after analyzing more than 365,000 furniture and home goods product pages on Amazon as part of my work at Salsify, I noted a few overarching lessons.
May 2018
While industry entities and third party resources can offer “data warehouses” with information that, essentially, is entry level (our term), a recent article from Salsify, a company that helps retailers / distributors provide “online product experiences” highlights initiatives being undertaken at Amazon and Walmart.
May 2018
...According to a study conducted by Salsify in September of 2016, 77% of all shoppers report using mobile devices while shopping in a brick-and-mortar store.
May 2018
Shoppers overwhelmingly rely on digital for product details rather than talking to a salesperson in-store
May 2018
Product managers at Salsify are core to creating a platform that empowers brand manufacturers to meet consumer demands and grow sales.
May 2018
We've rounded up some of the top Silicon Valley investors under the age of 30 at leading firms. In addition to our own research, we reached out to VC firms and investors in Silicon Valley for nominations on noteworthy up-and-comers in the valley's tech scene to help come up with our final list.
April 2018
According to Salsify, 66% of customers say they want to see at least three pictures for a product while shopping online.
April 2018
In a February 2018 survey from Salsify, 60% of US digital shoppers said they needed to see an average of three or four images when shopping online. And another 13% said they needed five or more.
April 2018
What does the career path and day in the life look like for a Customer Success Analyst at Salsify? We interviewed Riti Naik to find out for our Career Path series!
April 2018
Venzee was founded in 2014 by its president, Kate Hiscox, who has had success as a serial entrepreneur, he notes. Salsify Inc. and Shotfarm LLC are competitors in the space, but Venzee seems to be gaining more traction with retailers, he said.
April 2018
March was a busy month at MassTLC. In addition to hosting the EmployeeXP conference and launching the MassTLC Retirement Plan for our members, we welcomed a total of 18 new member companies to our community.
April 2018
So far, Appcues is used by more than 3 million people and has found serious traction among local B2B companies like Bynder, Salsify, DataFox, Toast and many more.
April 2018
The Boston Business Journal today announced its annual Best Places to Work honorees — 80 companies in the Greater Boston area run the gamut of sizes and span a wide range of industries while all share the common goal of creating enjoyable workplaces.
April 2018
What does the career path and day in the life look like for a Customer Success Analyst at Salsify?
We interviewed Riti Naik to find out!
April 2018
Salsify is hosting event on Tuesday (April 10) titled: Looking Past the Traditional Tech Resume.
April 2018
A study by Salsify Consumer Research showed that 50% of the online shoppers who returned items, did so because of inaccurate product descriptions, and that 54 % of these people were less likely to buy from the same vendor again.
April 2018
Salsify, Inc. is getting an expanded space in downtown Boston after the SaaS-based product content management platform reached a deal for 53,912 square feet at 101 Federal St. in the financial district.
April 2018
In late 2017, Soft-Tex announced it had increased its digital marketing firepower with two new technologies: Salsify, a robust product information management and digital management platform, and Upfluence, a marketing technology platform aimed at high-presence digital “influencers.”
April 2018
Looking Past the Traditional Tech Resume: Salsify hosts this panel and discussion about how to turn diversity problems into a hiring opportunity.
April 2018
Recent reports from Bizrate and product experience management provider Salsify confirm the essential importance of reviews and ratings in today’s decision process.
April 2018
In Boston, a string of large deals continued a trend started 18 months ago. WeWork took 100,000 SF formerly occupied by Digitas at 33 Arch Street; DraftKings took 100,000 SF at 500 Boylston Street and e-commerce software developer, Salsify, committed to 55,000 SF at 101 Federal Street.
March 2018
What drives shoppers to buy in the current retail environment? To find out, my company [Salsify] surveyed more than 1,000 US consumers who shopped online at least once in 2017, and some clear lessons for brands emerged from the results.
March 2018
87% of online shoppers consider product content extremely or very important when deciding to buy, according to 2017 research by Salsify.
March 2018
Salsify found that 51% trusted Amazon to give them the most useful product information or recommendation. That was about twice the share (27%) who trust Google the most, and more than 3 times the share who trust a brand the most.
March 2018
The Boston marketing software company Salsify released data earlier this month showing that it went from no female senior leaders in its first two years of operation, 2012 and 2013, to three this year — a third of its leadership team.
March 2018
The Boston marketing software company Salsify released data earlier this month showing that it went from no female senior leaders in its first two years of operation, 2012 and 2013, to three this year — a third of its leadership team.
March 2017
The idea of “mass market” is in the past, and in its wake are fragmentation and niches.
March 2018
According to Salsify’s 2017 “Cracking the Consumer Code” report, 87% of shoppers rate product content extremely or very important when deciding to buy, and 50% have returned an item they bought online because it didn’t match the product description.
March 2018
Salsify announced the launch of its Product Experience Management (PXM) platform, empowering brands to deliver compelling shopping experiences for consumers across every digital touchpoint.
March 2018
So it shouldn’t be surprising that a February 2018 Salsify survey found that over half (51%) of US digital buyers trust Amazon the most for useful product information.
March 2018
Salsify has launched what the company is calling the first "Product Experience Management" platform to help consumer goods brands deliver compelling shopping experiences across every digital touch point.
March 2018
Salsify has launched what the company is calling the first "Product Experience Management" platform to help consumer goods brands deliver compelling shopping experiences across every digital touch point.
March 2018
Today, Salsify has officially launched its Product Experience Management (PXM) platform in an effort to help brands deliver even better digital shopping experiences.
March 2018
With consumers demanding increasingly personalized experiences, retailers adjusting to meet them, and brand loyalty progressively fickle across a number of product categories, the need for PXM software for brands has never been greater.
February 2018
As shopping experiences continue to take new forms—think social media, smart televisions, virtual assistants, and video games—the complexity of building and managing multi-faceted e-commerce systems is growing...Underscore’s other investments in marketing tech and e-commerce include Salsify, Zaius, and Mautic.
February 2018
Last winter, some of us here at Salsify started to notice an interesting pattern. Though diversity and inclusion had been hot topics in the corporate world for a few years, conversations were just starting to happen closer to home.
February 2018
Obviously, some product perform better than others – but new research from Salsify, a provider of e-commerce content management solutions, shows that top performers share a commonality: robust content containing longer product descriptions and more images, videos and bullet points.
February 2018
New research from Salsify, a Boston-based provider of e-commerce content management solutions, shows that top performers share a commonality: robust content containing longer product descriptions and more images, videos and bullet points.
February 2018
The Waterford, New York-based company now deploys Salsify, a platform for product information and digital asset management, as well as Upfluence, which is described as an influencer marketing technology platform.
February 2018
Salsify, which has earned a spot on the Readers’ Choice list since CGT began showcasing the technology space in 2016, topped the ratings this year.
February 2018
Tech Madness is our annual bracket-style competition designed to generate awareness and excitement for the Boston ecosystem. This year, every matchup will be determined by readers answering one simple question: “Who would you invest in?”
February 2018
Companies are increasingly treating Amazon as a branding opportunity, and not simply a growing sales channel.
February 2018
Obviously, many products perform worse than others – but new research from Salsify, a Boston-based provider of ecommerce content management solutions, shows that top performers share a commonality: robust content containing longer product descriptions and more images, videos and bullet points.
February 2018
Among nearly half a million product pages in Amazon’s Grocery & Gourmet Foods category, those with longer product descriptions, images, videos and bullet points outperformed the competition, according to “The Winning Elements of an Amazon Grocery Page,” a report from Salsify.
February 2018
Salsify plans to relocate to a larger downtown Boston headquarters and hire dozens of employees this year, the Boston Business Journal reported.
January 2018
Ecommerce startup Salsify is moving its headquarters — for the fifth time, by our count. BBJ reported that the company is more than doubling its footprint with a roughly 50,000-square-foot space at 75-101 Federal St.
February 2018
They [Walmart] have asked their sellers to prioritize updating stellar product content and enabling store pickup in 2018. Take them at their word, or your brand seriously risks not benefitting from Walmart's overall e-Commerce efforts.
February 2018
Salsify makes software that helps companies manage digital content that appears with their product on ecommece sites like Amazon.
February 2018
E-commerce software startup Salsify announced this week that it has signed a deal to move its headquarters from Government Center to Downtown Crossing.
January 2018
Big brands have been talking for an awfully long time about “acting nimbly” and instilling a “startup culture.” There’s a recognition that being data-focused and able to act quickly will help spur short- and long-term success.
January 2018
Salsify had its biggest new hire day ever earlier this month with 21 people - which means they increased the size of the company by nearly 15% in a single day!
January 2018
Shoppers overwhelmingly rely on digital for product details rather than talking to a salesperson in-store
January 2018
Salsify Inc., a fast-growing e-commerce software startup, has signed a deal to move its headquarters to the heart of Boston's Downtown Crossing as it expects to grow its employee headcount significcantly in the next year.
January 2018
Salsify, a Boston-based company that offers e-commerce brands a product experience management (PXM) platform, had its biggest new hire day ever last Monday, onboarding 21 people. That means they increased the size of the company by nearly 15 percent in a single day.
January 2018
Salsify's revenue has grown over 160% and its headcount has increased by nearly 50% this year alone.
January 2018
New York City and Boston are drawing product life cycle management solutions...[like] Salsify: A product content management service, Salsify provides digital asset management, product information management and commerce-driven workflows.
January 2018
Related to my work at Salsify, our analytics team has set up a number of data-gathering operations to power a grader for Amazon and Walmart.com product pages...
January 2018
But in the end, failing to put the customer first is a net loss for companies. When you label your customer with a number, they feel treated like a number.
January 2018
Salsify combines product information management, digital asset management, content syndication and digital catalogs in a single, cloud-based product content management platform.
August 2018
Salsify, a fast-growing e-commerce software startup, has raised $43 million in a Series D round led by Greenspring Associates.