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      A Centralized Approach to Marketplace Commerce

      Reach more consumers, build a stronger relationship with them, improve your margins, and take control of your assortments.

      Request a Demo

       

      More than half of global web sales1 last year took place on marketplace sites.

      1Digital Commerce 360, 2020

       

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      Many social platforms, like Facebook and Instagram, have launched beta marketplace programs.

      And over the last two years, several major retailers including Amazon, Walmart, and Target, have begun encouraging brands to shift from retail wholesale towards marketplace selling.

      Marketplaces represent your brand’s opportunity to explore new routes to market.

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      Gain more control over your margins, and expand your brand footprint by selling direct-to-consumers

      While consumers may not notice the difference when shopping online, marketplace selling requires the brand or distributor listing the product to manage order processing, shipping, and customer service beyond traditional wholesale commerce.

      You need a unified data platform that can manage order and inventory data from each marketplace channel alongside the core product information that powers your brand’s product listings. 

      A Strategic Approach to Marketplace Commerce

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      Manage Product Data from a Single Platform Access an omnichannel view for all product and listing data, across all channels to increase speed and efficiency between platforms.
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      Gain Better Control of Your Inventory View inventory and order management data across all your marketplace channels. Manage product content for both 1P and 3P channels in the same platform.
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      Improve Your Margins Integrate 1P and 3P product data so you know which products perform best on each channel.
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      Test and Learn with Unique Insights Understand how content optimizations impact order volume with integrated reports available in the platform.

      Salsify for Marketplace Commerce was Built to Suit the Specific Needs of Brand Manufacturers

      Workflows

      React to inevitable market changes with customizable workflows.

      Insights
      Data Exchange
      Unified Platform

      React to inevitable market changes with customizable workflows.

       

      Be proactively notified of MAP violations, loss of buy box or stock-outs, and quickly make updates to product page content.

      Insights

      Take control of your brand with optimization insights.

       

      Understand the relationship between content optimization and order data to better inform marketing campaigns and increase fulfillment efficiency.

      Data Exchange

      Limit inaccuracies and stockouts with one-to-many data exchange.

       

      Avoid managing two different systems with our listing exchange that allows for a flow of order and inventory data to multiple marketplace endpoints through one integration.

      Unified Platform

      Test new routes to market with limited upfront investments.

       

      Easily enable new marketplace channels as your operations expand using the one-to-many integration and product data already stored in Salsify.

      marketplace logos

      amazon a
      Stand Out and Increase Sales on Amazon A single platform that helps you manage the complexity of winning on Amazon. Learn More
      walmart logo
      Be Walmart’s Best Partner Everything you need to win on Walmart’s Digital Shelf in one solution. Learn More

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      Marketplace Demo

      Reach more consumers, improve your margins, and take control of your assortments all with Marketplace Commerce.

      Request a Demo