PIM
Manage all product content in one central system of record.
Activation
Easily syndicate product content to every consumer touch point.
Enhanced Content
Enrich product pages with below-the-fold content and rich media.
Catalog Sites
Share secure, on-brand, and always up-to-date digital product catalogs.
Automation
Enhance collaboration with Salsify’s automated workflow engine.
Activation Insights
Continuously optimize your organization’s product content syndication.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
PXM Platform, Integrations, and APIs
Integrate the PXM platform with the rest of your enterprise systems architecture.
Supplier Onboarding
Accelerate supplier onboarding while ensuring your schema requirements are met.
Product Listing
Sell products faster with Product Listing.
Content Enrichment
Increase online conversions with Content Enrichment.
Automation
Save time and increase operational efficiency with retail automation.
SXM Platform, Integrations, and APIs
Integrate the SXM platform with the rest of your enterprise systems architecture.
Activation Network
Automate how you exchange product content data to the digital shelf.
Enhanced Content Network
Turn product pages into product experiences with Enhanced Content.
Ecommerce Platform Integrations
Create winning product experiences on owned sites with powerful ecommerce software.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
Open Catalog
Connect to the digital shelf faster with an open, standardized, and free product catalog.
Resources
Resource Library
Explore our ecommerce resources to get everything you need to win on the digital shelf.
Blog
Read our blog to get actionable insights for navigating changing markets and industry demands.
Webinars
Watch our on-demand ecommerce webinars to gain expert advice and tips from our community of industry leaders.
Knowledge Base
Investigate our knowledge base to build your Salsify skills and understanding.
Product Updates
Explore the latest news and updates for Salsify products.
API
Examine our comprehensive API and webhook guides to start working with Salsify quickly.
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Walmart content publisher is a tool that brands can use to publish enhanced content to their Walmart product pages.
To attract, convert, and retain customers, brands need to fully engage audiences through rich, dynamic enhanced content, such as images, videos, and interactive materials. Part of Walmart’s Connected Content Program, Walmart content publisher enables brands to publish this content directly on their Walmart product pages.
Walmart is continually expanding the collection of products they sell online and in-store, so brands that sell through Walmart increasingly need ways to stand out. Walmart content publisher is a tool these brands can use to ensure their products catch customers’ eyes.
In addition to the sales value Walmart content publisher brings, the tool also enables smooth workflows within Walmart’s operations. Walmart uses product content published through the content publisher to determine product assortments, vet pricing, and enhance the digital shopping experience for customers. Because content is so central to Walmart’s operations, brands that use Walmart content publisher can get their products on shelves quickly.