Learn about the digital shelf, including strategies for winning sales.
How (and How Much) Will AI Change Shopping
Rob Gonzalez, Salsify co-founder & CMO, explains the shift to chat-based discovery and how brands can prepare.
Learn MorePIM
Manage all product content in one central system of record.
Syndication
Easily syndicate product content to every consumer touch point.
Enhanced Content
Enrich product pages with below-the-fold content and rich media.
Intelligence Suite
Bring AI-powered capabilities directly into your Salsify workflows.
Grocery Accelerator
Leverage the first-ever category-wide PXM accelerator in the grocery industry.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
Digital Shelf Analytics
Continuously optimize your organization’s product content syndication.
Catalog Sites
Share secure, on-brand, and always up-to-date digital product catalogs.
Automation and AI
Automate business processes and enhance Salsify workflows with AI.
PXM Platform, Integrations, and APIs
Integrate the PXM platform with the rest of your enterprise systems architecture.
Resources
Resource Library
Explore our ecommerce resources to get everything you need to win on the digital shelf.
Blog
Read our blog to get actionable insights for navigating changing markets and industry demands.
Webinars
Watch our on-demand ecommerce webinars to gain expert advice and tips from our community of industry leaders.
Customer Blog
Gain the latest tips, industry trends, and actionable ecommerce insights.
Knowledge Base
Investigate our knowledge base to build your Salsify skills and understanding.
API
Examine our comprehensive API and webhook guides to start working with Salsify quickly.
2026 Consumer Research
Our latest report shares shoppers' fresh insights on buying behavior, loyalty, AI trust, and more.
DownloadTracking cookies are data files that connect with a user’s device, follow them as they move between websites, and collect data on their visits.
Cookies are data-filled files that enable users, websites, and businesses to collect and store information for future use. Typically, cookies work on a per-website basis, allowing users to save their information for that website on that website. Tracking cookies, however, are particular kinds of cookies that work across and between websites.
These cookies track users as they move from one website to the next and gather data on their clicks, search history, and shopping interests. To set this kind of tracking cookie up, businesses typically partner with third-party analytics tools or vendors. The vendor enables the tracking cookie, and the business can use the collected data to create targeted marketing initiatives.
With this information, businesses can craft personalized ads that connect directly with consumers’ interests and product needs. As data privacy concerns increase, however, it’s important for businesses to ensure their cookie practices are aligned with local and federal regulations.