Learn about the digital shelf, including strategies for winning sales.
How (and How Much) Will AI Change Shopping
Rob Gonzalez, Salsify co-founder & CMO, explains the shift to chat-based discovery and how brands can prepare.
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2026 Consumer Research
Our latest report shares shoppers' fresh insights on buying behavior, loyalty, AI trust, and more.
DownloadShipping insurance options are coverage options that brands and consumers can sign up for to protect themselves financially from supply chain problems, damaged goods, or lost goods.
Accidents happen during the product shipping process. Items get lost or damaged, or supply chain issues cause serious delivery delays. Each of these issues costs brands time, money, and customer loyalty. Shipping insurance options help brands and consumers protect themselves against these problems and, in some cases, get their money back for damaged, stolen, or lost goods.
For a small fee, consumers and businesses can purchase shipping insurance options from most major carriers — including the U.S. Postal Service, FedEx, UPS, and more — on a per-product basis.
The carrier typically derives the insurance cost by the size or weight of the parcel. Shipping insurance options are vital for brands that ship high-value items, as delivery or supply chain problems can be significantly costly for them. It's also important for brands to offer shipping insurance options to consumers at the point of sale, as doing so helps build trust and loyalty.