Learn about the digital shelf, including strategies for winning sales.
How (and How Much) Will AI Change Shopping
Rob Gonzalez, Salsify co-founder & CMO, explains the shift to chat-based discovery and how brands can prepare.
Learn MorePIM
Manage all product content in one central system of record.
Syndication
Easily syndicate product content to every consumer touch point.
Enhanced Content
Enrich product pages with below-the-fold content and rich media.
Intelligence Suite
Bring AI-powered capabilities directly into your Salsify workflows.
Grocery Accelerator
Leverage the first-ever category-wide PXM accelerator in the grocery industry.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
Digital Shelf Analytics
Continuously optimize your organization’s product content syndication.
Catalog Sites
Share secure, on-brand, and always up-to-date digital product catalogs.
Automation and AI
Automate business processes and enhance Salsify workflows with AI.
PXM Platform, Integrations, and APIs
Integrate the PXM platform with the rest of your enterprise systems architecture.
Resources
Resource Library
Explore our ecommerce resources to get everything you need to win on the digital shelf.
Blog
Read our blog to get actionable insights for navigating changing markets and industry demands.
Webinars
Watch our on-demand ecommerce webinars to gain expert advice and tips from our community of industry leaders.
Customer Blog
Gain the latest tips, industry trends, and actionable ecommerce insights.
Knowledge Base
Investigate our knowledge base to build your Salsify skills and understanding.
API
Examine our comprehensive API and webhook guides to start working with Salsify quickly.
2026 Consumer Research
Our latest report shares shoppers' fresh insights on buying behavior, loyalty, AI trust, and more.
DownloadSession recording is the process of recording a website visitor’s engagement with a web page to collect information that would help a brand optimize the user experience.
The best way for brands to enhance the user experience on their websites is to collect data directly from consumers. Session recordings enable the brand to see exactly how consumers are — or aren’t — interacting with particular elements on their web pages.
A session recording typically captures aspects of the user’s site engagement, such as mouse movement, button or link clicks, or scrolling on or across pages. These recordings — which can occur on desktop or mobile devices — give the brand critical insight into how their users are engaging with their site experience.
If a brand views user session recordings and finds that users are getting stuck at a particular button, for example, the brand can adjust the color, shape, size, or clickability of the button. Brands can also use session recording data to identify where and why users are exiting pages or bouncing from the site altogether.