Salsify solutions offer unique functions to help brands, retailers, and distributors drive results.
Empowering brand manufacturers to manage, syndicate, and optimize product content for winning shopping experiences.
Empowering retailers to create engaging, high-quality shopping experiences for the digital shelf.
Salsify is the foundation for digital shelf success, empowering industry leaders with the tools to win.
Salsify drives results for customers worldwide, empowering them to win on the digital shelf.
Salsify offers a wide selection of resources and tools to drive success at every stage of the digital shelf journey.
Explore our resource library to get everything you need to win on the digital shelf.
Watch our on-demand webinars to gain expert advice and tips from our community of industry leaders.
Register for our upcoming in-person and virtual events to connect with other industry insiders.
An exit rate measures the percentage of visitors who view and click out of a particular webpage after visiting other pages on the same website.
Unlike a bounce rate — which measures the percentage of people who entered and exited a website without clicking through to another page — exit rate measures the percentage of people who exited on a page after viewing others on the site.
An exit rate shows a business which webpages are potentially driving visitors away. For example, if a number of customers are landing on a brand’s homepage, then navigating to a particular product page, only to exit the site altogether, the business could take a close look at that product page: Is the product information on that page compelling, consistent, and accurate? Are the images, videos, or graphics on that page working properly? Is the page loading quickly, and does it give consumers the information they need?
By answering questions the exit rate can pose, the business could make adjustments to the site or send marketing campaigns about that specific product to re-engage consumers who left.
Learn about ecommerce inventory management, including why traditional inventory management falls ...
Take this quiz to decide between Amazon Vendor Central vs. Seller Central, and find out which is ...
Join Beth Parker, Lead Consultant at Start With Data, Alex Beck, eComm Senior Manager at Pernod ...
Check out our infographic for data-driven insights into the latest consumer trends, preferences, ...