Learn about the digital shelf, including strategies for winning sales.
How (and How Much) Will AI Change Shopping
Rob Gonzalez, Salsify co-founder & CMO, explains the shift to chat-based discovery and how brands can prepare.
Learn MorePIM
Manage all product content in one central system of record.
Syndication
Easily syndicate product content to every consumer touch point.
Enhanced Content
Enrich product pages with below-the-fold content and rich media.
Intelligence Suite
Bring AI-powered capabilities directly into your Salsify workflows.
Grocery Accelerator
Leverage the first-ever category-wide PXM accelerator in the grocery industry.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
Digital Shelf Analytics
Continuously optimize your organization’s product content syndication.
Catalog Sites
Share secure, on-brand, and always up-to-date digital product catalogs.
Automation and AI
Automate business processes and enhance Salsify workflows with AI.
PXM Platform, Integrations, and APIs
Integrate the PXM platform with the rest of your enterprise systems architecture.
Resources
Resource Library
Explore our ecommerce resources to get everything you need to win on the digital shelf.
Blog
Read our blog to get actionable insights for navigating changing markets and industry demands.
Webinars
Watch our on-demand ecommerce webinars to gain expert advice and tips from our community of industry leaders.
Customer Blog
Gain the latest tips, industry trends, and actionable ecommerce insights.
Knowledge Base
Investigate our knowledge base to build your Salsify skills and understanding.
API
Examine our comprehensive API and webhook guides to start working with Salsify quickly.
2026 Consumer Research
Our latest report shares shoppers' fresh insights on buying behavior, loyalty, AI trust, and more.
DownloadAn enterprise resource planning system or ERP system is software that enables organizations to automate, streamline, and manage core business processes via a single source.
Within any supply chain, sales teams, retailers, and distributors require the most up-to-date product information and digital content to sell products quickly and effectively. An enterprise resource planning (ERP) system helps organizations and their partners manage this data by connecting parts of the supply chain, including operations, commerce, analytics, and other areas. By giving teams one central place to manage product information, supply chains reduce the risk of error and scale efficiently.
The most fundamental function of an enterprise resource planning (ERP) system is to break down silos between the operations and ecommerce areas of a value chain. It can unify in-store and ecommerce solutions, giving an organization better insight into its omnichannel efforts. Many systems can also provide detailed analytics dashboards to help organizations evaluate the success of their marketing and sales initiatives.
For manufacturers, an enterprise resource planning (ERP) system can automate communications, project management, and fulfillment, helping improve overall business operations.