Learn about the digital shelf, including strategies for winning sales.
How (and How Much) Will AI Change Shopping
Rob Gonzalez, Salsify co-founder & CMO, explains the shift to chat-based discovery and how brands can prepare.
Learn MorePIM
Manage all product content in one central system of record.
Syndication
Easily syndicate product content to every consumer touch point.
Enhanced Content
Enrich product pages with below-the-fold content and rich media.
Intelligence Suite
Bring AI-powered capabilities directly into your Salsify workflows.
Grocery Accelerator
Leverage the first-ever category-wide PXM accelerator in the grocery industry.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
Digital Shelf Analytics
Continuously optimize your organization’s product content syndication.
Catalog Sites
Share secure, on-brand, and always up-to-date digital product catalogs.
Automation and AI
Automate business processes and enhance Salsify workflows with AI.
PXM Platform, Integrations, and APIs
Integrate the PXM platform with the rest of your enterprise systems architecture.
Resources
Resource Library
Explore our ecommerce resources to get everything you need to win on the digital shelf.
Blog
Read our blog to get actionable insights for navigating changing markets and industry demands.
Webinars
Watch our on-demand ecommerce webinars to gain expert advice and tips from our community of industry leaders.
Customer Blog
Gain the latest tips, industry trends, and actionable ecommerce insights.
Knowledge Base
Investigate our knowledge base to build your Salsify skills and understanding.
API
Examine our comprehensive API and webhook guides to start working with Salsify quickly.
2026 Consumer Research
Our latest report shares shoppers' fresh insights on buying behavior, loyalty, AI trust, and more.
DownloadCost of goods sold (COGS) refers to the total amount of money a business spends to sell a product, which can include resale, packaging, and distribution costs.
It’s important for businesses to understand the amount of money they make every time a customer purchases a product from them. But it’s even more important for them to know how that figure relates to the cost of goods sold (COGS), or the amount of money it costs the business to sell the product.
The cost of goods sold (COGS) includes all of the materials, resale, and labor costs associated with getting your product out to shoppers. It doesn’t include overhead expenses like building rent or marketing costs. In this way, cost of goods sold (COGS) can’t tell a business how much pure profit they’re making on product sales, but it can help the business determine the lowest possible price to sell a product to break even.
Ultimately, cost of goods sold (COGS) is a metric that can help a business better understand — and optimize — its profit margins.