Salsify solutions offer unique functions to help brands, retailers, and distributors drive results.
Empowering brand manufacturers to manage, syndicate, and optimize product content for winning shopping experiences.
Empowering retailers to create engaging, high-quality shopping experiences for the digital shelf.
Salsify is the foundation for digital shelf success, empowering industry leaders with the tools to win.
Salsify drives results for customers worldwide, empowering them to win on the digital shelf.
Salsify offers a wide selection of resources and tools to drive success at every stage of the digital shelf journey.
Explore our resource library to get everything you need to win on the digital shelf.
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Brand awareness is the degree to which a brand is known to consumers either by its products or services.
Brand awareness is the level of recognition consumers have about your products. Social media and omnichannel experiences have become important advertising platforms through which retailers manage their brands. Marketing teams will promote outreach efforts to build greater awareness and tell a brand’s story.
Consumers are generally most loyal to brands they recognize and have developed a level of trust.
Retailers and brands launch brand awareness campaigns to generate visibility and familiarity with a new product or service, which can help differentiate from competing products, build recognition, and develop customer loyalty.
Learn why omnichannel shopping experiences are essential for meeting modern commerce demands.
Download this guide to learn how to drive digital shelf success with stronger relationships.
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