Learn about the digital shelf, including strategies for winning sales.
How (and How Much) Will AI Change Shopping
Rob Gonzalez, Salsify co-founder & CMO, explains the shift to chat-based discovery and how brands can prepare.
Learn MorePIM
Manage all product content in one central system of record.
Syndication
Easily syndicate product content to every consumer touch point.
Enhanced Content
Enrich product pages with below-the-fold content and rich media.
Intelligence Suite
Bring AI-powered capabilities directly into your Salsify workflows.
Grocery Accelerator
Leverage the first-ever category-wide PXM accelerator in the grocery industry.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
Digital Shelf Analytics
Continuously optimize your organization’s product content syndication.
Catalog Sites
Share secure, on-brand, and always up-to-date digital product catalogs.
Automation and AI
Automate business processes and enhance Salsify workflows with AI.
PXM Platform, Integrations, and APIs
Integrate the PXM platform with the rest of your enterprise systems architecture.
Resources
Resource Library
Explore our ecommerce resources to get everything you need to win on the digital shelf.
Blog
Read our blog to get actionable insights for navigating changing markets and industry demands.
Webinars
Watch our on-demand ecommerce webinars to gain expert advice and tips from our community of industry leaders.
Customer Blog
Gain the latest tips, industry trends, and actionable ecommerce insights.
Knowledge Base
Investigate our knowledge base to build your Salsify skills and understanding.
API
Examine our comprehensive API and webhook guides to start working with Salsify quickly.
2026 Consumer Research
Our latest report shares shoppers' fresh insights on buying behavior, loyalty, AI trust, and more.
DownloadEnables brands to make smaller product content updates without having to validate that their entire product catalog meets Target’s requirements.
Supported Partial Content Attributes:
Along with submitting the mandatory attributes:
Brands can implement Salsify Enhanced Content to their DTC sites to better scale their business, reach more shoppers, and drive higher conversion.
Salsify has updated our GDSN data pool attributes to incorporate all of the changes contained in the latest GS1 GDSN maintenance release (3.1.20).
Enhanced Content enables brands to publish below-the-fold layouts to their product pages and drive conversion (a 15% increase in conversion, on average)
Salsify Sites & Experiences supports a brand manufacturer’s need to not only develop and author scalable digital experiences, but also deploy those experiences to owned and emerging digital shelves - whether they are managed by Salsify or self-hosted by our customers/partners.
The first case for Sites will be catalogs where brands can share a set of products and their details with both internal and external audiences, without needing to give them access to a Salsify account.
Now MuleSoft connector allows Salsify customers to use Salsify-built, MuleSoft-certified tooling to integrate with upstream systems via API. This integration into Salsify is done through reusable and configurable components in MuleSoft, rather than requiring bespoke, fully-coded integrations.
When working across a family or an assortment of related products, users need an ability to review, edit and apply shared data across these products. Operating in bulk allows users to work more extensively within Salsify to enrich their content and to speed their ability to enrich + publish products. Enhancements include:
Salsify Sites & Experiences supports a brand manufacturer’s need to not only develop and author scalable digital experiences, but also deploy those experiences to owned and emerging digital shelves - whether they are managed by Salsify or self-hosted by our customers/partners.
The first case for Sites will be catalogs where brands can share a set of products and their details with both internal and external audiences, without needing to give them access to a Salsify account.
Brands selling on Amazon Seller Central can now connect with Amazon FBA.
FBA Orders will flow into Salsify to visualize in the performance report and inform strategic planning.
A new target schema for the WMT Marketplace Item Spec 4.5 to upgrade customers from the current Item Spec 3.2 (deprecation date: October 1).