
Your shoppers are finding new retailers and websites to buy from at the touch of a screen or a click of the mouse. You need product feed management designed to flexibly adapt to the variety of requirements from your retailers. From name and size conventions to category specific attributes and digital assets and everything in between.
Salsify helps you easily deliver the product content and feed that is right for each retailer - in the manner in which they want to receive it. By removing the onerous process of formatting and delivering data, we let you focus on merchandising and improving content to get to market quickly and increase your sales.
Salsify & the Future of Shopping
Every day your brand stands to win or lose position on the digital shelf. Brand marketers must tell a compelling brand story at all the various digital touchpoints in a shopper's journey. This requires a new level of insight and data segmentation on your consumers, as well as the means to reach them at the right time.
Product experience management (PXM) is how brands repeatedly win. Deliver the right content, when and where consumers need it, and you will drive purchases and build trust.
Retailers are requiring more and better product content from suppliers to fuel their omnichannel initiatives. These new requirements put a stress on how suppliers and retailers work with one another.
That's why we put together a free checklist - to give you a resource to master product content management practices.
This whitepaper discusses key observations surrounding causes and consequences of inaccurate product information, challenges with addressing the problem, and requirements any solution must have in order to effectively capitalize on product content management.
Learn More
Learn More
Learn More
In this on-demand webinar, you'll get actionable tips from our own in-house data experts on how to ensure your product page is being discovered, driving sales, and telling the compelling brand story that you want to tell.
Where should you invest in order to deliver the best product experience for your shoppers? Salsify commissioned EchoCove Research to conduct a survey of 200
Large retailers like Macy’s, Nordstrom, Dillard’s and Kroger have been developing and rolling out guidelines that add structure and consistency to the product information they receive from suppliers.
In this ebook, we’ll talk about how the information retailers are requesting - called “extended attributes” - plays into their larger business objectives and ultimately provides a better shopping experience for consumers, increasing sell-through of your products.
Download NowOur syndication is linked to digital asset management, content syndication, and product information management of our Product Content Management Platform. The goal of our Customer Success team is to have our customers getting value within the first 60 to 90 days as a customer. The Salsify platform enables brands to manage, optimize, and syndicate their content, driving discoverability, sales, and satisfaction.