Updated, approved digital assets are a critical component to creating meaningful and consistent brand experiences across the distributed commerce ecosystem. But without creating and maintaining a centralized asset database, it is easy for inconsistent and outdated images to surface resulting in frustrated shoppers, brand inconsistency, and in some cases, fines.
Salsify’s Digital Asset Management – or DAM – capability was built for ecommerce, marketing, and sales teams who need access to finalized digital assets. Empower your ecommerce, marketing, and product teams by giving them access to all of your organization’s approved digital images, videos, and other files (e.g. user manuals, buying guides) in a single, trusted location that allows them to transform and distribute assets for any use.
Import assets via drag and drop, syncing with Box, Sharepoint, and other cloud based shared drives, connecting to existing DAM functions, integrations with content creators, or importing from remote URLs. Store any type of image, asset (e.g., pdf) or video file in a single location.
Transform your digital assets to meet the requirements of wherever they need to go. Transformations can be applied in bulk to rename, reformat, and resize assets to meet endpoint requirements Dynamically crop, watermark, recolor, change file type, resize, and/or rotate your digital images one at a time or in bulk within Salsify.
Search for your assets based on image name, type, related products, or custom metadata from anywhere in the Salsify platform. You can create an unlimited number of metadata tags that are relevant to your business.
You can link any set of assets to any number of products (or none at all) in-app or in bulk. This provides a flexibility and go-to-market readiness to all of your digital assets.
Easily share images, PDFs, videos, layouts, and presentation files with the teams that need them. Through shareable lightboxes, internal and external stakeholders can review and download rich media assets in their original or transformed state.
Publish your assets to branded sites, ecommerce sites, and more across the entire web via a CDN (content delivery network) without creating multiple files. Host digital assets on a public URL that are displayed directly in ecommerce or other online settings across the entire web, responsive and highly optimized for any device in any location.
Salsify is focused on being useful for marketing, merchandising, and ecommerce teams. We’ve designed our digital asset management software to store finished versions of source files that can be easily transformed for any use, in the format any endpoint requires.
Our DAM system is linked to product information management, content syndication, and digital catalog components of our Product Content Management Platform. The goal of our Customer Success team is to have our customers getting value within the first 60 to 90 days as a customer. The Salsify platform enables brands and retailers to manage, optimize, and syndicate their content, driving discoverability, sales, and satisfaction.