Put Your Product Data to Work
for Affiliated Distributors

Because we share the AD conviction that “Together, we win,” Salsify and AD eCommerce Solutions have joined forces to ensure your product data works as hard as your team. We’ve partnered to eliminate the manual processes and data friction that stall your channel reach. Together, we provide a direct path to put your validated product information into the hands of AD members, making it easy for them to choose and sell your brand.

Scale Your Reach Across the AD Network

Salsify customers transform and delivery high-quality data to members across AD’s 14 divisions - including Electrical; Industrial, Safety, and Construction (ISC); Pipe, Valves & Fittings (PVF); Plumbing; HVAC; and Bearings & Power Transmission.

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Affiliated Distributor members.

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Independent distributors using the AD eContent program.

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Validated SKUs successfully published to AD by Salsify customers this year.

Drive Results Across the Independent Channel

Stop managing data and start putting it to work. Replace manual entry with Salsify’s AD direct connection to make your brand the first choice for AD members.

Win Preferred Status with a Ready Catalog

Suppliers that are easy to work with tend to win the most business. When you make high-quality data easily accessible to their business systems, you eliminate the hurdles that prevent distributors from stocking, quoting, or selling your products.
Clear the Scorecard with Validated Data

AD members need technical integrity to quote and sell your products with confidence. By pre-validating your data against AD’s standards before you hit send, you ensure your data is right the first time.
Stop the Spreadsheet Struggle

Your team’s time is too valuable to spend on manual data entry. By replacing messy spreadsheets with automated workflows, you can easily manage complex catalogs and meet every AD requirement without heavy lifting.

Put Your Product Data to Work in Three Steps

Empower your teams to effortlessly centralize, validate, and deliver high-quality product data directly to the AD network.

Escape the Product Data Swamp

Consolidate technical specs, installation guides, and assets into a single, governed system of record where you can actually control them. By enforcing standards and ownership for your data, you turn scattered internal information into a reliable foundation that is ready for the AD network - without hunting across drives or systems.

Automate Data Governance and Improvement

Raw data from an ERP often lacks the content depth your distributors need. With Salsify’s automated workflows and AI-powered intelligence suite, you can model, enrich, and transform your product data at scale so you’re not bogged down by data gaps.

Deliver Ready-to-Use Product Data

Use built-in business rules to ensure that every SKU is compliant with AD standards before it leaves Salsify PIM. Our direct connection automatically feeds that validated content to AD’s network, so it's easily accessible for members to pull into their critical business systems and websites.

“With Salsify and the AD eContent Supplier Connector, key documents and product data are now centralized, mapped, and automatically syndicated—aligning our internal teams and enabling us to deliver enriched, accurate Oasis data to our distributors much faster.”

Caroline Cannata
Company Marketing Manager, Oasis International

Featured AD Resources

From expert-led webinars to real-world case studies, find the information you need to get ahead.

On-Demand Webinar

Diving Deeper with AD and Grainger: PIM in B2B Ecommerce

Watch Webinar

Case Study

How 3M Increased Speed-to-Market by 5X

Read Now

Blog Post

What Is Product Information Management Software? A Digital Shelf Guide | Salsify

Read Blog

Built for AD. Proven by Suppliers.

Salsify and AD have built a better way for you to work. Join the leading manufacturers using our direct connection to bypass manual data hurdles and get products to distributors faster.

Put Your Product Data to Work for Affiliated Distributors