Be Walmart's Best Partner

Whether shopping in store, on Walmart.com or click and collect, shoppers rely on content to learn about products and to make smart purchasing decisions. In order to grow your sales and become Walmart's best partner, you need to take control of your product content to deliver exceptional product experiences.

Expand Your Market Share
with Walmart and Salsify

Walmart and Salsify

Walmart, a leader in investing in ways you can merchandise on their site, is currently the only retailer that has an API for item setup and content refresh for 1P, rich media for 1P and 3P sellers, and full catalog submissions.

We work closely with our partners at Walmart to test and implement their supplier API within our PXM platform. This direct connection is an unprecedented opportunity to save time, reduce manual effort, and expand market share with the world's biggest retailer.

$ 0 billion

Walmart is investing $1 billion in their eCommerce infrastructure

0 %

of Amazon sellers plan to expand to Walmart.com

$ 0 B

in sales so far in 2020. (corporate.walmart.com)

Continuously Drive Performance on the Digital Shelf

Centralize your content, validate it against requirements, and submit your content to Walmart.com.

Develop and publish rich media in bulk.

Chat with shoppers as they shop your product pages on Walmart.com.

Measure your product page performance and create tasks to turn insights into action.

Stand out on Walmart’s Digital Shelf with Rich Media

With Salsify, brands can generate rich media pages for multiple products at once with our user-friendly visual layout editor and publish that content to key retailers like Walmart and to all their digital touch points including direct-to-consumer sites and digital catalogs.

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“We're not only meeting the demands of today's shopper; we're empowering our suppliers to have a more direct role in merchandising their products.”

Steve Breen, Chief Merchandising Officer, Walmart.com

Case Study

Walmart and Dr. Pepper's product content partnership: how two global leaders met the new demand of digital shoppers

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“What's key for us is while all our product information is in one place in Salsify, we can automatically generate and maintain customized product feeds appropriate to every channel. ”

Seth Diamond, Former VP of eCommerce, Drive Medical

Case Study

Learn how Drive Medical added 900 products to Walmart.com in one day

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At Walmart, product content powers the shopping experience.

Shoppers rely on content to learn about products and make purchasing decisions.

With Salsify, brands like yours can generate rich media pages for multiple products at one with our visual layout editor and publish that content to key retailers like Walmart and to all of your digital touchpoints.

Chat with Walmart Shoppers

Chat with Walmart shoppers while they shop on your product pages. Connect with shoppers in real-time to drive conversions. Get real-time feedback directly from shoppers to inform product and marketing strategy. Ensure shoppers find the right products, reducing costly returns.