Drive Growth on
Hy-Vee with Salsify
Salsify and Hy-Vee now have a direct connection enabling content refresh and new item setup! Drive faster time to market and increase content accuracy for conversion driving customer experiences. Learn more below
How Customers Win With Hy-Vee and Salsify
Hy-Vee partners with Salsify to deliver accurate, consumer-ready product content with ease — through seamless API-driven automation, clear PDP requirements built with the shopper in mind, and reliable data ingestion that keeps your listings consistent and up to date. When questions arise, you're never alone — dedicated support from both Salsify and Hy-Vee ensures fast, resourceful answers so you can focus on what matters most: getting your products in front of customers.
Reduce Operational Costs
With this direct connection, Salsify customers will be able to drive greater content consistency through a standardized retailer-aligned workflow. Spend less time in rework and more time on more strategic business goals!
Get to Market Faster
This connection provides a reliable 2-5 day SLA for both New Item Setup and Content Refresh, the speed and predictability of product launches and updates.
Increase Sales and Conversions
Drive greater content consistency to improve the shopper experience. This includes enhancing existing site capabilities as well as building or adapting to new features.
Key Salsify PXM Features Powering the Hy-Vee Direct Connection
Automated Mapping To Speed Syndication
Universal properties are overlaid onto your core product data in the PIM once, which are then automatically mapped across your retailers – including Hy-Vee – eliminating the need to map this data for each retailer one by one and dramatically speeding up the syndication process.
Send Error-Free Data to Hy-Vee
Salsify validates your content against Hy-Vee-specific requirements in real-time to flag data errors as you map and save you days in the mapping process so you can get to market faster.
Collaborate With the Right People
Unite the right teams at the right times to partner on the content enrichment process. Automate cross-functional tasks and approvals so you can accelerate your time to market while maintaining accuracy and consistency.
Automated Mapping To Speed Syndication
Universal properties are overlaid onto your core product data in the PIM once, which are then automatically mapped across your retailers – including Hy-Vee – eliminating the need to map this data for each retailer one by one and dramatically speeding up the syndication process.
Send Error-Free Data to Hy-Vee
Salsify validates your content against Hy-Vee-specific requirements in real-time to flag data errors as you map and save you days in the mapping process so you can get to market faster.
Collaborate With the Right People
Unite the right teams at the right times to partner on the content enrichment process. Automate cross-functional tasks and approvals so you can accelerate your time to market while maintaining accuracy and consistency.
Request a Personalized Hy-Vee Demo
See how Salsify helps you streamline item setup, meet Hy-Vee’s requirements, and deliver high-quality product content that gets to shelf faster. In this tailored session, we’ll walk through how to centralize, validate, and syndicate your product data—so you can stay compliant and move with speed.
In this demo, we’ll cover:
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How to centralize and manage all your product data, content, and digital assets in one place
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Validating your items against Hy-Vee’s requirements to reduce errors and delays
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Streamlining item setup and onboarding to accelerate time to shelf
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Seamless syndication of product data directly to Hy-Vee
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Identifying and filling content gaps to improve completeness and quality
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Ongoing content updates and optimization to keep listings accurate and high-performing
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