An integrated approach is best for brands focused on the digital shelf. Digital assets and product data should be managed alongside one another with centralized product information management (PIM) and digital asset management (DAM) modules.
By sharing key functionality across these two modules — including workflows, user permissions, and product taxonomy — they create many opportunities to drive efficiency and can establish a true central source of truth for all of your content.
Manage all the product data you need to win on Amazon, including Amazon-specific attributes like Amazon Standard Identification Numbers (ASINs) and vendor codes.
For every one of your products on Amazon, transform every product page into a full-funnel shopping experience. Seamlessly syndicate core product content — and always know that your content meets Amazon's ever-changing requirements.
The Salsify direct connection to the Amazon Selling Partner API supports in-app image submission, partial content refresh, and real-time data requirement updates within the Salsify Readiness Report.
Go beyond essential product information and create compelling shopping experiences for your consumers with A+ content. Creating and publishing enhanced product content is easy and scalable across your entire product assortment with the Salsify Enhanced Content Experience Builder.
The Salsify connection to the Amazon A+ API streamlines publishing, so you’ll see your product content live practically in real-time.
Streamline direct fulfillment operations by integrating inventory details from your back office and sending a unified product and inventory feed to the Amazon Marketplace.
Manage orders at scale directly within Salsify and stay on top of sales trends and stock-out events with our in-app performance reporting.
Salsify Orders & Inventory currently available to U.S. only.
It’s not enough to publish your product content to Amazon. You must also optimize your content for improved visibility and increased conversion, which helps you drive market share and secure your margins.
Track content performance on your product pages, identify opportunities for improvement and monitor risks to your brand — all from the same platform where you already syndicate and manage content.