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    Salsify Content Enrichment

    Salsify Content Enrichment enables retailer teams to collect the high-quality content necessary to optimize ecommerce experiences, including marketing content, regulatory data, rich media, and product attributes.

    Optimize Product Experiences With Suppliers at Scale

    • Inefficient Data Collection Leads to Suboptimal Product Page Experiences

      Many retailers struggle to collect even the minimum product data — sacrificing product page optimization as a result.

    • Increase Conversion Rates With an Automated and Frictionless Supplier Optimization Process

      Leverage a platform built to handle all omnichannel product data, providing retailers with an automated and frictionless supplier onboarding process.

    • Proven Onboarding Methodology

      Benefit from a proven onboarding methodology tested with thousands of suppliers while identifying the right supplier contacts with automated notification tools.

    Enrich With Error-Free Product Data

    • Archaic Data Collection Tools and Decentralized Teams Lead to Error-Prone Brand Experiences

      Legacy infrastructure doesn’t allow retailers to collect product data efficiently, as many retailers have teams using fragmented systems for collecting all the data required.

    • Improve Speed to Market With a Collaborative, Scenario-Based Data Approval Process

      Customize the data-collection process according to different scenarios, resulting in more dynamic publishing options.

    • Leverage Scenario-Based Product Optimization

      Optimize products in phases using a parallel data-collection process so that product pages can be built in stages — not all at once.

    Optimize the Online Customer Experience at Scale

    • Keep Up With Ever-Increasing Product Data Volumes

      In a fast-paced omnichannel environment, retailers must guarantee accurate, high-quality product data across all selling channels with ever-increasing data volumes.

    • Engage With Suppliers at Scale

      Monitor and interact with suppliers throughout the data collection process to track overall data quality with artificial intelligence (AI)-based suggestions that enhance accuracy. 

    • Flexible Data Model

      Keep track of the data-collection process and overall data quality with pre-built attribute settings and AI-based corrections to adhere to industry standards.

    Salsify Content Enrichment Related Resources

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    Case Study

    Mars Consolidates Product Data to Reach Over 200% Ecommerce Growth

    Learn how Mars, Inc. consolidated its ecommerce data and streamlined its process to increase efficiency and better connect with its global network of retailers.

    Read Case Study
    Case Study

    Southwire Manages Data Complexity, Improves Marketing Enablement at Scale With Salsify

    Learn how business-to-business (B2B) brand Southwire managed data complexity, improved marketing enablement, and empowered its team to drive results with Salsify.

    Read Case Study
    Guide

    10 Essential Product Page Best Practices (With Examples From Top Brands)

    Download this guide for a breakdown of the 10 essential product page best practices with product landing page examples from top brands.

    Download Guide

    See Salsify in Action

    The Salsify Commerce Experience Management (CommerceXM) Platform is the foundation for every Salsify solution. It powers our network of brands and retailers who collaborate to build exceptional experiences that drive digital shelf success.

    Request a demo to learn how Salsify can help you transform your business and empower you to win on the digital shelf.