Salsify Automated Insights offers powerful, closed-loop product page analytics that allow brands to measure the impact of the product content they syndicate to the digital shelf.
Inaccurate product data exposes brands to risks and dilutes the authenticity of a brand experience on product detail pages (PDPs).
Ensure product content is accurate and sets appropriate expectations for consumers with real-time content comparison to your brand’s central source of truth stored in Salsify.
Compliance reporting flags where discrepancies exist so brands can address errors quickly and ensure accuracy on product pages.
Competition is fierce, and retailer algorithms change all the time — making appearing at the top of search rankings challenging. Brands need to ensure search visibility to drive conversion.
See where a product ranks among similar products competing for the same search keywords.
Identify which search keywords drive the highest search rank and gain insight into which keywords could increase visibility.
Many resources are dedicated to content creation, but it’s often difficult to tell which content is good or bad at engaging consumers.
Make informed decisions based on data — not just instinct — to achieve sustained success on the digital shelf.
Grade product content based on conversion-driving metrics to get guidance on the content that needs to be optimized to engage consumers better.
Every buy box opportunity lost to a third-party (3P) seller puts profitability at stake.
Ensure profitability by monitoring which seller wins the buy box for every purchase.
Ensure brand profitability by actively monitoring which seller wins the buy box.
Having in-stock product availability listed on the product page typically increases the buy box win rate.
Reliable availability tracking for product pages enables brands to see when products are in stock and helps them monitor trends over time.
Monitor if a product is in stock or out-of-stock, and track availability trends over time to take action to prevent future low inventories.
Brands need a way to monitor minimum advertised price (MAP) violations to defend their profitability.
Identify when prices drop below the MAP and take appropriate action to protect profitability.
Monitor pricing to identify which retailer was the first mover, which helps brands address MAP violations and reduce margin erosion.
Learn how to optimize PDPs using Salsify Automated Insights to boost content quality, ensure content consistency, understand your share of search, and more.
In this Unpacking the Digital Shelf podcast episode from the Digital Shelf Institute (DSI), ...
Learn how Energizer prioritized, improved, and increased content production with Salsify to create engaging online customer experiences at scale.
The Salsify Commerce Experience Management (CommerceXM) Platform is the foundation for every Salsify solution. It powers our network of brands and retailers who collaborate to build exceptional experiences that drive digital shelf success.
Request a demo to learn how Salsify can help you transform your business and empower you to win on the digital shelf.