Digital assets are important brand storytelling tools and are a critical part of building great product experiences, both above and below the fold. Salsify’s Digital Asset Management is purpose-built to help brand manufacturers manage and distribute digital assets in tight coordination with their product information to create differentiated, omni-channel product experiences.
Our integrated platform enables brands to centrally manage, coordinate and syndicate core product information and digital assets together, to deliver accurate, engaging product experiences to market faster.
Digital assets shouldn’t be managed in a silo. Seamlessly integrate asset management with existing workflows to streamline the end-to-end process of creating, enriching, publishing and deprecating digital content.
Leverage your existing digital assets to effortlessly build below-the-fold content layouts at scale across all of your products, to drive engagement and purchasing behavior.
Get the data and guidelines on how enhanced content helps drive conversions on the digital shelf.
Quickly see which assets are associated with each product (i.e. primary image, lifestyle images etc.) to identify gaps, errors or outdated imagery and automatically assign out tasks to make appropriate content updates.
“Thanks to Salsify, we’ve managed to take some of the weight off of the shoulders of our creative and marketing team by providing our sales and customer support teams with self-serve platforms.”
Our DAM connects to an Integrated Platform Purpose-Built for the Digital Shelf