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The ability to leverage and share data across departments and eventually, into the market, is a necessary function for manufacturers with omni-channel sales and marketing tactics. For IT teams, MDM provide oversight into the collection and distribution of data through an organization.
Using MDM to feed into a system that can easily transform master data into compelling, market-facing product content is critical for manufacturers to meet the fast moving demands of modern commerce. Systems like Salsify that combines the functionality of product information management and digital asset management with syndication and insights allow marketing and sales teams to bring master data to life in compelling manners to fuel ecommerce experiences.
With Salsify, brands can deliver a winning experience across touch points requires that you have control over your product data. With our product information management capabilities, you can quickly manage product attributes, and deliver approved content for every channel with our leading product information management software. Our data insights drive workflow tasks that will measurably speed time to market and improve sales.
“Speed to market is the biggest problem that Salsify has solved. We're also capturing more sales due to increasing the speed and efficiency of getting our products up on customer's sites.”
We have invested heavily in making sure you can deliver your ecommerce content to any retailer or endpoint you want, while meeting their latest requirements. We have a dedicated team whose full-time job it is to make sure we can get your data where it needs to be to drive your business. We aggressively deliver technology to make it happen as fast as possible, and strive to use the most efficient method offered by the retailer.
“[Salsify’s] ability to create channels massively simplifies the process of syndicating content to different websites and internal systems.”
Why Product Experiences are what win trust in the digital age