Walmart Content Publishers

Walmart content publishers are partners of Walmart that help brands convert consumers more effectively via Walmart.com by allowing them to enrich product pages and scale assortment on Walmart.com

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Walmart content publishers are partners of Walmart that help brands convert consumers more effectively via Walmart.com by allowing them to enrich product pages and scale assortment on Walmart.com

Walmart's Connected Content Partner Program features more than a dozen vendors that provide syndication, content enrichment, rich media experiences and the ability to source and share user-generated content. The Connected Content Program launched in October 2018 to provide Walmart suppliers with the technical experts to help scale digital product content to Walmart's catalog and other retailers at a lower cost.


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