Combine speed and access with the ability to govern and control core data and product information.
Learn MoreEmpowering brands to manage, syndicate, and optimize product content at scale.
Learn MoreEmpowering retailers to collect, list, and enrich product content at scale.
Learn MoreThe leading commerce experience management solution and only unified and adaptive system of record.
Learn MoreMaximize success with service offerings designed to deliver measurable results.
Learn MoreMaximize success with support offerings designed to fit your requirements, including everything from self-service tools to custom expert guidance.
Learn MoreEnrich and optimize product pages to create engaging shopping experiences.
Learn MoreClose the loop on product performance with measurable analytics.
Learn MoreIntegrate the fulfillment data exchange necessary for marketplace selling.
Learn MoreCollect all of the data needed to list products quickly and accurately.
Learn MoreCollect the high-quality content necessary to optimize ecommerce experiences.
Learn MoreLeverage the best network of essential service and solution providers in the industry.
Learn MoreEstablish direct connections to efficiently collaborate and publish superior product experiences.
Learn MoreManage and syndicate GDSN operational data alongside other product data and marketing content.
Learn MoreDrive collaboration between brands and retailers with a free, open, and standardized product catalog.
Learn MoreSalsify solutions offer unique functions to help brands, retailers, and distributors drive results.
Salsify is the foundation for digital shelf success, empowering industry leaders with the tools to win.
Salsify drives results for customers worldwide, empowering them to win on the digital shelf.
Salsify offers a wide selection of resources and tools to drive success at every stage of the digital shelf journey.
Product catalog management is the process of organizing, categorizing, and maintaining a database of products across all sales channels.
Today’s consumers increasingly shop online for the products they want, and if they can’t quickly find the information they need to make an informed purchase, most of them will move on to the competition.
Within this highly discerning environment, it’s critical for businesses with ecommerce systems to effectively manage their product catalogs — and the descriptions, detail pages, and content that go along with that catalog. That means organizing products appropriately; maintaining accurate, up-to-date product information; and ensuring that information paints a cohesive brand picture across all sales and consumer channels.
This is especially important for omnichannel businesses that embrace consumers’ demands for multiple brand touch points. Giving customers the ability to search a product catalog effectively — even as they move from social media, to an ecommerce platform, to an email campaign — helps engage them and improve conversion rates. It also helps businesses stay organized and increase operational efficiency.