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    PIM Software

    Product information management (PIM) is the practice of managing the product information needed to sell and market products across distribution channels.

    What Is Product Information Management (PIM) Software?

    A PIM solution is software that helps companies manage, optimize, and activate this product information. A PIM solution is also called a PIM system, PIM tool, or PIM software.

    What Information Does a PIM Solution Manage?

    A PIM solution helps manage many types of product data, including:

    • Universal product codes (UPCs)
    • SKUs
    • Product names
    • Titles
    • Digital assets
    • Technical specifications, and more.

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