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    Customer Journey

    The customer journey is the path of touch points through which a customer interacts with your brand.

    What Is the Customer Journey?

    The customer journey is a series of experiences a customer has with your brand across various channels. As a brand or retailer, you’re challenged to leverage insights into the latest consumer preferences to provide immersive, personalized content at every buying stage of the customer journey — highlighting information on your services, offerings, and organization as a whole.

    Digital Shelf Deep Dive

     

    See Salsify in Action

    Bring your team, tools, and data together to launch high-impact inbound marketing campaigns in less time.

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