Learn about the digital shelf, including strategies for winning sales.
How (and How Much) Will AI Change Shopping
Rob Gonzalez, Salsify co-founder & CMO, explains the shift to chat-based discovery and how brands can prepare.
Learn MorePIM
Manage all product content in one central system of record.
Syndication
Easily syndicate product content to every consumer touch point.
Enhanced Content
Enrich product pages with below-the-fold content and rich media.
Intelligence Suite
Bring AI-powered capabilities directly into your Salsify workflows.
Grocery Accelerator
Leverage the first-ever category-wide PXM accelerator in the grocery industry.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
Digital Shelf Analytics
Continuously optimize your organization’s product content syndication.
Catalog Sites
Share secure, on-brand, and always up-to-date digital product catalogs.
Automation and AI
Automate business processes and enhance Salsify workflows with AI.
PXM Platform, Integrations, and APIs
Integrate the PXM platform with the rest of your enterprise systems architecture.
Resources
Resource Library
Explore our ecommerce resources to get everything you need to win on the digital shelf.
Blog
Read our blog to get actionable insights for navigating changing markets and industry demands.
Webinars
Watch our on-demand ecommerce webinars to gain expert advice and tips from our community of industry leaders.
Customer Blog
Gain the latest tips, industry trends, and actionable ecommerce insights.
Knowledge Base
Investigate our knowledge base to build your Salsify skills and understanding.
API
Examine our comprehensive API and webhook guides to start working with Salsify quickly.
2026 Consumer Research
Our latest report shares shoppers' fresh insights on buying behavior, loyalty, AI trust, and more.
DownloadContent inventory is an organizational schema for any articles, videos, or other pieces of marketing content a business has published online.
Like product inventory systems, content inventory involves organizing pieces of content according to certain categories and descriptors. The process, in which a business creates a primary list of all published content, enables a brand to keep articles, blog posts, enhanced content, and other materials organized.
A content inventory list often includes details about each piece of published content, including its type, location, word count, tags, and other identifying criteria. By organizing content according to an inventory, businesses can quickly find the content they need.
What’s more, a content inventory process enables brands to evaluate their content’s current performance, optimize lower-performing pieces, and create new materials to fill in strategic content gaps.
The process also helps businesses ensure that published content maintains a similarly organized look and feel, with navigational categories and tags that allow readers to easily find what they’re looking for.